I would provide my well-trained eyes end ears, together with my analytical skills, to deep-dive into the intricacies of the market you are facing to and support the development of your business.I'm passionate about people, a curious observer of humans and a careful listener, having cultivated this attitudes for almost 20 years among several multidisciplinary teams (i.e. research, strategy, creativity, client service, marketing) and in partnership with highly talented professionals.This is what I love most about communication industry.As well, I strongly believe that today communicators are crucial partners, at a global level, in the governance of companies environmental, social and economic impact: on one side they support companies commitment in sustainable development, on the other they contribute to share a sustainability culture and make it grow.And I'm proud to be part of it.I can be a precious resource for a company whose aim is to reach business results leveraging brand assets and market knowledge. You can beneficiate from my solid experience, built among leading players in communication services, where I had the chance to work for top performers cross several industries, i.e. FMCG, retail, telecommunications, financial services.Last but not least. I’m also a mother of two: thanks to them I have the daily chance to train soft skills like time management, mental agility and, definitely, creativity.Maternity also strengthened my awareness of the importance of networks for every mom, particularly working mothers, and their families. For this reason, I chose to attend a professional course to become a birth partner, aka a doula, to increase even more my natural talent in being empathic, supportive, open to change, with always a fresh and not judging or biased perspective. Actually, if good companies are like families, I could really help to create a better and effective working environment.Let's have a talk.
Freelance
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Brand Strategy ConsultantFreelance Feb 2020 - Present
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Communication ConsultantLife Based Value Feb 2020 - Nov 2020Milan, Lombardy, ItalyPlanning and coordination of:-corporate communication and brand equity-events, pr and content strategy-product communication -
Partnership Coordinator And Special ProjectsWpp Feb 2019 - Feb 2020Milano, ItaliaSupporting WPP operating companies business development, by promoting the integration of external management consulting skills and professionals. -
Communication ManagerPhoenix S.R.L. - Longlife Nutritional Supplements Oct 2015 - Feb 2019Peschiera Borromeo - Milano-launch of B2C communication strategy-communication strategy for B2B, B2C and health professionals-management of 260+ SKU -contents, advertising, media relations, events, social media management, merchandising-contribution to double-digit revenue growth (year-on-year) -
Head Of Strategy & Client DirectorYoung & Rubicam Group Jan 2010 - Sep 2015Milano, ItaliaKey clients: Coop Italia, Bel Fromageries, Ferrero-Soremartec, Seat PG, Vodafone, JTI, Allianz, Bolton Group. -
Adjunt Instructor And Student TutorshipUniversità Iulm Jan 2000 - Jun 2013Milano, ItaliaTeaching Advertising Communication Techniques (Public Relation and Advertising Deegree Course) and Communication and Company Value (Fashion and Design Brand Strategy and Communication Master Degree Course) -
Brand Analyst And Senior StrategistYoung & Rubicam Jun 1998 - Dec 2009Milano, ItaliaKey clients: Diesel, Dolce&Gabbana, Telecom Italia, Tim, Barilla, Philip Morris, Alfa Romeo, Melinda, Candy, Hoover. -
Customer Care OperatorVodafone Sep 1996 - Feb 1997Milano, ItaliaRemote consumer assistance.
Laura Biagini Education Details
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110 And Praise
Frequently Asked Questions about Laura Biagini
What company does Laura Biagini work for?
Laura Biagini works for Freelance
What is Laura Biagini's role at the current company?
Laura Biagini's current role is Brand Strategy Consultant.
What schools did Laura Biagini attend?
Laura Biagini attended Università Iulm.
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