Responsible for all business growth initiatives including: agency operations, digital marketing strategy development, client support, and analysis of campaign performance.

Consulting Services Include:Research and audit what's been effective or not so effective with the current website marketing strategy by analyzing key data points.Develop data-driven paid search and organic search campaigns that grow the business and increase return on investment.Develop SEO and content marketing strategies that attract quality keyword rankings (not just a bunch of fluff to drive traffic).Design and develop custom websites that function well for search engines and ideal customers.Develop a structure where marketing efforts (both online and offline) are trackable and measurable. This can include CRM, call tracking, website forms, and chat integrations.Help businesses create goals to be able to measure what success really means.Help businesses build their own database for remarketing efforts as we continue to push into a cookie-less digital world.Help businesses attain a realistic cost per lead and cost per acquisition on Google PPC campaigns and other paid campaigns by developing custom, effective strategies.Optimize landing pages for better conversions and lead generation.Quality assurance and review on all digital marketing campaigns to ensure they align with the strategy and goals.Liaison between the business owner and their digital marketing agency to ensure proper fulfillment. Monthly campaign analysis and reporting that is detailed on the performance of the various digital marketing campaigns as well as where improvements can be made.

I work with Law Tigers on the corporate side to facilitate and build strategies for both B2B and B2C digital marketing efforts.Core Responsibilities:Worked directly with the digital agency to re-design and re-develop website to be more user friendly, SEO friendly, and increase conversion rates on various digital campaigns.Budget and analyze multi-million dollar targeted PPC campaign strategies.Report back to members and COO on the overall return on advertising spend per region and overall campaign performance.Setup Hubspot CRM and marketing automation tool by working with the agency directly on strategy and execution. Work with the digital team on monthly and annual organic social media strategies overseeing over 60 social accounts. Revamped local SEO strategies by implementing a process for Google My Business management to increase local organic rankings and overseeing 45 active locations.Worked with the digital team on setting up local service ads for attorneys in multiple regions across the nation.Work directly with Member Relations Manager on educating members about their digital marketing campaign strategies and performance.Work with digital agency on executing various requests from internal staff and stakeholders on digital and creative campaigns.Develop and execute on email marketing strategies for B2C and B2B initiatives.Develop video strategies for both B2C and B2B initiatives. Develop and optimize landing pages for organic and paid marketing campaigns.Work with various stakeholders on project execution and develop checklists for more cohesive internal communications.Manage total digital budget for 15 law firms and over 35 territories across the United States.Work with B2B sales on developing a website and marketing plan to increase memberships. Present annual digital marketing strategies to multiple stakeholders within the company and members.

Multivista is a full service construction documentation company. I was brought on to help manage all their existing digital marketing campaigns, clean up their systems, and enhance their digital marketing presence for both their corporate location and franchise locations. Multivista has over 75 international markets. I work closely with the outsourced digital agencies, franchise owners, and the VP of Marketing. Core Responsibilities:- Audit/manage existing digital marketing campaigns including: Google Adwords, Linkedin Ads, Facebook Ads, - Organic SEO, and Email Marketing.- Manage WordPress website content implementation.- Manage outside agency vendors for custom website development implementation.- Manage Hubspot/Salesforce integration to ensure sales teams are communicating with new leads.- Develop custom lead generation campaigns for international franchise markets. - Develop custom SEO strategy for United States and international markets.- Develop custom wireframes for landing page optimization.- Write and implement email marketing campaigns for franchise owners.- Write and implement digital ad strategies including: re-targeting, social media, and Google search campaigns.- Optimize Google My Business pages for individual franchises across the globe.- Develop custom reporting for executives showcasing lead generation, ROI, and Salesforce/Hubspot sync errors.- Develop custom strategy for Hubspot cleanup and lead generation workflows.- Work with graphic designers to develop visual ads, custom email templates, and custom landing pages.

At Eminent SEO, I started off as just an Account Manager and was quickly promoted to Director of Accounts. Our primary clientele consists of the healthcare industry where we primarily build digital marketing, brand and SEO strategies for drug rehabilitation centers, pharmacies, holistic treatment centers, dispensaries, automotive, ecommerce, enterprise businesses, and more.Core Responsibilities:Manage client communications for several accounts at a time.Manage all aspects of client digital marketing campaigns.Onboard new clients.Run strategy meetings for execution of digital strategies.Traveled onsite to work on strategy with clients.Develop annual and monthly strategies for SEO, PPC, social media, social paid ads, video marketing, email marketing, and more.Develop website architectures for optimal user experience.Direct website design and development implementation.Branding research and direct creative team on brand strategies.Manage all aspects of client campaign reporting and tracking including monthly reports, ROI reports, call tracking integrations, and goal tracking.Project manage client and internal communications in project management system.Develop proposals and custom marketing plans for new potential clients.Manage Hubspot CRM and marketing automation strategies.Direct and implement content and SEO strategies.Direct and implement paid media strategies.Write content as needed for the company blog.And much more.Daily Systems Worked In:WordPressHubSpotCall Tracking MetricsScreaming FrogFacebook Business ManagerTeamworkGoogle AnalyticsGoogle AdwordsSEMRushMozMajestic MailchimpMicrosoft Office: Excel, Outlook, WordQwilr

Currently manage a number of clients and their website marketing campaigns.-Technical SEO Audits-Custom SEO Strategies-Custom PPC Strategies-Inbound Marketing Strategies-Lead Management and New Sales Strategies-SEO and PPC Campaign Management-Maintain Partner Relationships

Worked with a small team on executing inbound marketing and SEO strategies for multiple small businesses for finance, ecommerce, home improvement, landscape, and construction industries.Core Responsibilities:Develop on-page and off-page SEO strategies.Manage content writers for blogging and web copy optimization.Develop link building strategies and build strategic partnerships.Manage Hubspot marketing software for the company.Manage and implement social media strategies for all platforms.Work with sales teams and communicate with clients on SEO strategies.

Trained staff on processes. Worked in 4 different technical systems dealing with mostly blog reviews, comment links, and article marketing. Expert in Salesforce.com