J. Lacey Taylor is your digital design, marketing and optimization professional for women owned service businesses. J. Lacey Taylor specializes in website design and development along with SEO (search engine optimization. J.L.T. wants to make sure your potential customers find you when they search for your services or products online.

Eileen Corse GalleryPonte Vedra Culture CenterReddi Arts GalleryA Painter in Acrylic and Watercolor, J. Lacey Taylor’s Seagrape Leaves painting was selected for the Corse Gallery’s Art of Trees exhibit as well as in Ponte Vedra Culture Center’s Member Art Exhibit. Three watercolor paintings were recently selected for the Robert Leedy’s Student Art Show at Reddi Art’s.

Keeping abreast of industry knowledge in search engine optimization.Enabling customers to increase incoming calls and clients.Bringing in between $20,000 - 30,000 monthly income for the company.

At The Law Office of John M. Phillips, Lacey executed all of the strategic design, marketing and media needs where her work has included: •SEO initially placing the firm in first position with search engines (the firm grew fast beyond expectation in one of the most competitive markets) •all graphic design (designing the logo and building a cohesive strong brand), •web content management & web master roles •collateral design and buying •event planning •social Media planning •art direction •filling executive assistant needs •media/political coordination when neededWhen Lacey arrived in August of 2012, there were 4 on staff. The firm is now over 17 strong. "Here I learned what it was like to work for a purpose I wholeheartedly supported, with the Jordan Davis case. My greatest accomplishments just might be the endorsements below that I received from Lucy McBath, Jordan's mom. It was an honor to help Ron and Lucy on their journey to make a difference and make the world a safer place."

• Analyzed and researched the legal market• Developed a brand and marketing strategy • Designed the website, logo, promotional materials and advertising

• Hit the ground running, by coordinating and directing the work of outside vendors in the creation of a new interactive online community for its users within a tight deadline. Dramatically increasing customer satisfaction and participation. Worked independently fixing user issues among many other business demands. • Diagnosed a problem that plagued the company prior to my arrival by, as the contractor put it, “routing the problem correctly.”• Lead the non-profit company to an outsourced web solution for their website redesign. Interviewed all departments to gather business requirements and address the unique needs of their users.• Directed and spoke authoritatively on the subject of which vendor would best suite their technical business needs when EVPs were leaning towards a different unsuitable direction.• Suggested user interface design standards and patterns. Documented site maps, page flow and functionality, making improvements for the new websites user experience. Planned for usability testing. • “Learned fast” the administrative duties of Salesforce filling a larger-scale need. Helped departments, report, clean and administer data.

• Met with clients local and nationwide in several industries including but not limited to Marriage/Self Help, Public Health, Clubs, Attorney Services, Books, Handy Services, Real Estate, etc. • Implemented a user-centered design process incorporating usability research, testing, site analytics and user surveys• Created and directed production of interaction design and information architecture deliverables including wire frames, site maps and page flow documentation

• Corresponded directly with business units to gather details to fulfill project requirements• Evaluated and fixed the content editing process for better efficiency and quality assurance• Edited content for Citrix’s main Internet and Intranet websites• AWARDS: Recognized three times for dedication and efficiency for project completion

• Produced multiple fast paced original website designs in one day. Slicing the design and integrating it with a back-end database on the second day• Conceptualized “unique, funny and eye-catching” online banner advertising campaigns on tight deadlines. Edited database content

• Designed award-winning e-commerce website that they continue to use 10 years later.• Lead all stages of website design and production: drove user experience improvements, contributed to site concepts; mapped site architecture and mocked-up interfaces; managed production teams and communicated with business units, created web graphics, coded HTML and scripting.• Supervised web designers and organized process in preparing and storing images, direct email and online marketing campaigns.• Rehabilitated secondary websites, PenCafe.com branding, illustrations and hand –coding HTML, mockups and logo design for penrefill.com among many others.• Formulated a retail “call to action” product page, for products that could not sell, and grossed $40,000 in the first week of sales.

• Supervised 7 designers in both print and 3-D computer online instructional design. • Promoted to lead and train the Print Department, focused on text book layout and illustration.

• Independently developed and designed all aspects of their 1st website, architecture and specifications, designed user interface elements and page layout, and conducted usability testing for their first professional websites.• Functioned in multiple roles as needed; Graphic Designer of all marketing material, Promotional Coordinator of employee events, Newsletter Editor, Photographer & Website Master.• AWARDS: PageMaker Queen