Lisa Courtney-Holmes Email & Phone Number

Buffalo, New York, United States

Joined fast-growing startup,🌿 Viridi which is revolutionizing the Energy industry with innovative technology. Part of a dynamic and talented team that is centered around collaboration, creativity, & innovation, and who are passionate about changing the world.As a skilled communicator and the main brand ambassador, responsible for promoting the Viridi brand to a wide audience through various channels including social media, events, and website. ► KEY RESPONSIBILITIES:•… Show more Joined fast-growing startup,🌿 Viridi which is revolutionizing the Energy industry with innovative technology. Part of a dynamic and talented team that is centered around collaboration, creativity, & innovation, and who are passionate about changing the world.As a skilled communicator and the main brand ambassador, responsible for promoting the Viridi brand to a wide audience through various channels including social media, events, and website. ► KEY RESPONSIBILITIES:• Implements a messaging strategy that plays a significant role in the company’s growth.• Manages digital marketing channels, including social media, email marketing, and content creation.• Redesigned the website with WordPress and optimized for SEO. • Keeps current and engages with emerging trends and technologies such as Personalized Landing Pages, Account-Based Marketing, and Generative AI.• Designs, develops, and executes integrated marketing campaigns that engage audiences across multiple channels, analyzing data to measure campaign performance, and making data-driven decisions to improve results.• Strong creative instinct to design compelling and engaging marketing content. Show less

Rochester, New York Metropolitan Area

Responsible for creating and managing visual and written assets that effectively communicate brand message and drive engagement. Ability to conceptualize and execute a content strategy that is both creative and effective in driving business results. Focused on promoting an outstanding online presence and a highly-engaged network. Use a mix of both written and visual content to effectively communicate with the audience depending on the message, the channel and the goals.• Grew website… Show more Responsible for creating and managing visual and written assets that effectively communicate brand message and drive engagement. Ability to conceptualize and execute a content strategy that is both creative and effective in driving business results. Focused on promoting an outstanding online presence and a highly-engaged network. Use a mix of both written and visual content to effectively communicate with the audience depending on the message, the channel and the goals.• Grew website traffic +400% with overall new design, SEO, and written content that significantly increased our domain authority• Increased engagement across social channels by +182%• Grew our Brand Awareness by building a rich library of content and advertising including dedicated landing pages, search and display ads, monthly marketing emails, rich social posts, video, and booth displays for networking events Show less

Rochester, New York Area

Created and executed marketing needs for a range of agency clients, including tech, healthcare and manufacturing companies. Oversaw the visual design and layout of advertising campaigns. Worked with copywriters and designers to develop concepts and create marketing materials such as print ads, digital ads, video and social media content. Ensured that the visual elements of the campaigns aligned with the overall creative direction and brand identity of each client. Exhibited strong leadership… Show more Created and executed marketing needs for a range of agency clients, including tech, healthcare and manufacturing companies. Oversaw the visual design and layout of advertising campaigns. Worked with copywriters and designers to develop concepts and create marketing materials such as print ads, digital ads, video and social media content. Ensured that the visual elements of the campaigns aligned with the overall creative direction and brand identity of each client. Exhibited strong leadership skills and worked well on a team. Show less

Rochester, New York Area

Secured a range of nationally-based clients and managed marketing services that included traditional and digital campaigns. Clients included real estate, home building, healthcare and manufacturing. Managed projects, communicated effectively with clients and collaborated with other professionals, such as copywriters and vendors. Able to balance competing priorities, meet deadlines and adapt to changing circumstances. Adapted and perfected skills as traditional advertising became digital… Show more Secured a range of nationally-based clients and managed marketing services that included traditional and digital campaigns. Clients included real estate, home building, healthcare and manufacturing. Managed projects, communicated effectively with clients and collaborated with other professionals, such as copywriters and vendors. Able to balance competing priorities, meet deadlines and adapt to changing circumstances. Adapted and perfected skills as traditional advertising became digital marketing, resulting in my professional evolution. Show less

Danville, CACollaborated extensively with a large creative department, vendors and business leads in a dynamic, full-service agency environment. Actively engaged in the design and production of signage, collateral, print ads, corporate identity and nascent web design.

Bethesda, MDWorked diligently on exhibits, packaging, ads, logos and collateral materials. Honed design skills and account service procedures while keeping a wide range of clients both happy and on target with all areas of their creative communication needs.

Silver Spring, MDOverall design and concepting for every client project. Followed projects from client meetings to design and, finally, troubleshooting potential problems on the presses which were located on premises. Position required a balance of critical time management and fast-paced production while art directing much of the creative staff.Clients: Near Infrared Technologies, Washington Area Associations, Washington Adventist Hospital

Bethesda, MDInvolved directly in all aspects of design and production. Supervision of outside vendors and proficient in the economic procurement of production methods and supplies.Clients: The Washington Hospital Center, Booz • Allen & Hamilton Inc., Life Technologies, Inc.

Potomac, MDIn a fast-paced atmosphere, responsible for designing from concept to completion. Identified cost-effective production methods through close contact with Washington area printers, photographers, illustrators and service bureaus.

Washington, DCFull-time internship to assist in all design aspects related to the monthly production of the nation’s most widely circulated, entrepreneurial business magazine.