Former founder of two startups. Bilingual in French and English. My favorite projects are when I get to document the inspiring work of entrepreneurs, artisans, and artists. I like to capture the essence of their brand through unique photos, videos, and graphics.I have built websites, e-commerce sites, digital marketing strategies, internationalisation strategies, SEO and SEA strategies. I use frequently no-code sites like WebFlow, Wix, Squarespace, Adobe Suite, XD, Figma, etc. As a psychology and sociology major in University, I was molded to consider the complexities of human interaction. User design is putting ourselves in the shoes of the person to understand their mindset and decision making. Through good design principles and proper user feedback, we can make digital (and physical) spaces that people actually want to inhabit.