Lacy Ottenson Email & Phone Number

Greater New York City Area

Oceanside, California

-Manage all house accounts and majors including Zumiez, Tilly's, and Urban Outfitters-Seek out and develop new business through focused prospecting/cold calling, successfully pitching and presenting the brand to buyers on a consistent basis to expand the company's footprint in desired channels.-Travel the territory on a weekly basis visiting house.

Oceanside, CA

- Develop and implement unique sales strategies for key accounts including Microsoft, Kohl’s, Shopko, and Fry's, to help maximize continued growth and on-going stability- Manage an outside sales force responsible for over $5M in business - Actively and aggressively seek out new business through extensive internet research and creative social media.

Oceanside, CA

- Manage all majors and Key Accounts resulting in consistent 20%+ growth in YOY comps - Identify and pursue new opportunities in the market- Develop seasonal strategies to maximize sales for each key account- Schedule, organize and conduct key account meetings seasonally to present key initiatives, develop a marketing plan, and present the line to.

Oceanside, CA

-Responsible for the development and implementation of sales strategy and on-going sales management for the US/Canada territory, responsible for 540% growth first year.-Established/hired inside sales team of regional account managers and created sales support role-Worked closely with Marketing Team on all brand initiatives, product launches, and in store.

Santa Ana, CA

- Write original and persuasive copy across all consumer touch points of the Lucky 13 brand including website, new media, advertising, public relations, and retail marketing.- Strategizing and updating all PR, digital media outreach, & social media communications of all types, including Facebook, Twitter, Instagram, YouTube, Vimeo, etc. - Manage Social.

Inside/Outside sales for CA, AZ, NV, UT- Drive Lucky 13's key account business to increase sales; achieve P&L goals for each account and report results to Lucky 13 management- Identify and pursue new opportunities in the market- Complete proper research and planning to establish new relationships, open new key accounts, and provide the proper support and.

Rancho Cucamonga, CA

Encinitas, CA

Education record

Diploma