Lacy Larson Email & Phone Number

St Paul, Minnesota, US

St Paul, Minnesota, US

Assist and guide the Capitol Lien team with marketing, advertising, brand, Public Relations, communications, website SEO, website accessibility, and other projects as they occur.

Create and build online brand identity through website, social, and email marketing tactics. Development and execution of content strategy, manage online presence, grow an online community, and track engagement and growth of that community ongoing. Establish a brand that aligns with STOP! Children's Cancer of Palm Beach County's wider goals of increasing.

The Right Pillow was created with the intention of revolutionizing sleep essentials. It is imperative to our health and the health of our planet that we change the way we consume, so we thought why not improve sleep and overall health at the same time? Sustainable practices, organic materials, and a minimal eco-footprint are what make up the strong.

West Palm Beach, Florida, US

Solely responsible for a comprehensive vision and brand strategy, marketing plan, and execution of goals focusing on budget, targets, and timelines to achieve a proven return. Handle all customer-facing communications and customer experience. Oversee all air service development and airline relations.Manage social media platforms, inbound marketing tactics.

West Palm Beach, FL, US

Accountable for revenue, expenses, hiring and training digital sales talent, development of integrated sellers and managers and hitting double digit revenue goals YOY.Completed 2014 achieving 20% YOY revenue growth.Responsible for all digital business at WPTV: Directly managed digital sales team of 6, revenue, budgets, projects, marketing strategies both.

Exceeded digital revenue goals by 12% in 2011 and 52% YOY.Hired, trained, and directly managed 12 sellers and 2 operational support team members.Performed budgeting, P&L, projections reports and negotiated vendor contracts for digital line of revenue.

Managed digital revenue for 45 sellers in 7 markets through training, building sales and marketing collateral and campaigns and sales call participation.Led and directly managed digital sales teams in 7 markets, achieving revenue goals consistently and operating parallel with legacy TV station goals.

Increased digital revenue through multi-product advertising campaigns.Strengthened and developed TV account executives with digital training, mentoring and team sales initiatives focused around digital advertising campaigns.

Milwaukee, Wisconsin, US

Pioneered local and national accounts from the ground up, ranking in the top 5 sales people out of 50+ in both new and overall sales in 2007. Played integral role in the development and implementation of the company wide training processes.