Laeeq Rasheed

Laeeq Rasheed Email and Phone Number

General Manager Sales @ Shahi Foods
Pakistan
Laeeq Rasheed's Location
Pakistan, Pakistan
About Laeeq Rasheed

A dedicated and skilled professional with 15 years successful experience of senior leadership positions, in Sales and Customer Marketing.Expert in formulating, executing, monitoring and controlling of Sales & Brand, Customer Marketing, Channel development strategies to achieve business objectives.Strong believer in coaching and engaging teams through a participative, interdependent approach and leading them to success by bringing out the best in people.

Laeeq Rasheed's Current Company Details
Shahi Foods

Shahi Foods

View
General Manager Sales
Pakistan
Website:
shahi.pk
Employees:
286
Laeeq Rasheed Work Experience Details
  • Shahi Foods
    General Manager Sales
    Shahi Foods
    Pakistan
  • Shahi Foods
    General Manager Sales And Supply Chain
    Shahi Foods Jan 2024 - Present
    Karāchi, Sindh, Pakistan
  • Shahi Foods
    General Manager Sales
    Shahi Foods Feb 2020 - Dec 2023
    Pakistan
  • Ismail Industries Limited
    Regional Sales Manager - Central
    Ismail Industries Limited Oct 2016 - Feb 2020
    Central
  • Mitchells Fruit Farms Limited
    National Channel Manager
    Mitchells Fruit Farms Limited Apr 2016 - Sep 2016
    Lahore
  • Mitchells Fruit Farms Limited
    Brand Manager
    Mitchells Fruit Farms Limited Dec 2014 - Feb 2016
    Lahore
  • Mitchells Fruit Farms Limited
    Regional Sales Manager Lhe & Central-1
    Mitchells Fruit Farms Limited May 2014 - Nov 2014
    Lahore
  • Mitchell'S Fruit Farms Limited
    Regional Sales Manager - Lhe
    Mitchell'S Fruit Farms Limited Jan 2013 - Apr 2014
    Lahore
    Responsible for Lahore RegionJOB DESCRIPTION. Implementation of Corporate Policies · Managing the sales and distributions of the region · Achievements of sales Targets, Capturing and Growing Market Share with in time.· Supervising sales teams / individuals at all levels and maximizing their out put,· Ensure optimum stock level at all levels and timely ordering and dispatches. · Improve Networks and ensure smooth delivery up to retail level· Improve and ensure… Show more Responsible for Lahore RegionJOB DESCRIPTION. Implementation of Corporate Policies · Managing the sales and distributions of the region · Achievements of sales Targets, Capturing and Growing Market Share with in time.· Supervising sales teams / individuals at all levels and maximizing their out put,· Ensure optimum stock level at all levels and timely ordering and dispatches. · Improve Networks and ensure smooth delivery up to retail level· Improve and ensure brands availability / visibility · BTL Activities / Sales promotion · Managing relationship with distributors as well as trade · Out door activities / merchandising · On and off job staff training · Market Research & Competitive Analysis · Sales Forecasting & Growth Planning· Key Account & Territory Management· New Product/Service LaunchAchievementsNominated as best regional sales manager nationally.Achieved ever highest sales in the history of Mitchell's Fruit Farms Ltd.Improved distribution network by acquiring new markets.Network extension by putting new resources into the business.Achieve to build the maximum R.O.I of the distributors.Successful implementation and execution of Fixed market return.Successful implementation and execution of Rolling Sales Forecast. Show less
  • Mitchell'S Fruit Farms Limited
    National Key Accounts Manager
    Mitchell'S Fruit Farms Limited Dec 2011 - Dec 2012
    Lahore
    As a National level food leader (in grocery, confectionary & baverages), my company is well known for its trusted brands and for pioneering new product in the category. My role is to achieve excellence, teamwork, original thinking and find new ways to improve my business. Reporting to the Head of Sales, my objective is to develop Modern Trade key accounts accros Pakistan and is responsible for achieving sales by increasing market share. I am involved in the development of customer plans… Show more As a National level food leader (in grocery, confectionary & baverages), my company is well known for its trusted brands and for pioneering new product in the category. My role is to achieve excellence, teamwork, original thinking and find new ways to improve my business. Reporting to the Head of Sales, my objective is to develop Modern Trade key accounts accros Pakistan and is responsible for achieving sales by increasing market share. I am involved in the development of customer plans including all trade related activities. I am here to implement strategies, execute activities and evaluate promotions results. In addition, i am involved in sales forecasting, business reviews, category reviews, trading terms negotiation and joint cycle planning with my customers. Lead a team of Area Mangers and possess an intimate understanding of what it takes to win in the market. I have a strong personal presence with good networking, influencing and communication skills. I I am organized, highly motivated and energetic, and able to work with a disciplined approach towards managing people and work standards. As Manager Modern Trade responsible for my business at Metro, Makro, Carrefoure Pakistan(Hyperstar), CSD and (USC) Utility Stores Corporation. Show less
  • Mitchells Fruit Farms Limited
    National Sales Coordinator
    Mitchells Fruit Farms Limited Nov 2010 - Nov 2011
    Provision of support and back-up services to sales team to achieve their targets, forecasts, orders, production follow-ups and material supplies.Time management.Coordination with Sales, Technical, Quality Control, Purchase & Planning, Finance, Supply Chain, MIS and Distribution Departments alongwith all the customers throughout Pakistan.New business development.Working on pricing strategies and keep an eye on G.P. Statements of the Company on national level to aid in… Show more Provision of support and back-up services to sales team to achieve their targets, forecasts, orders, production follow-ups and material supplies.Time management.Coordination with Sales, Technical, Quality Control, Purchase & Planning, Finance, Supply Chain, MIS and Distribution Departments alongwith all the customers throughout Pakistan.New business development.Working on pricing strategies and keep an eye on G.P. Statements of the Company on national level to aid in profitability of the company.Working on Marketing Activities and Stock Controls on National Level.Prepare reports on Sales, Collection. Production and Dispatches on Monthly, Quarterly and Annually basis. Show less
  • Nhs Foods & Zakir Brothers
    Sales Manager
    Nhs Foods & Zakir Brothers Dec 2006 - Oct 2009
  • Tariq Glass Industries Limited
    Assistant Sales Manager
    Tariq Glass Industries Limited Jan 2003 - Sep 2005
    Lahore, Pakistan
  • National Foods Ltd. Pakistan
    Sales Executive
    National Foods Ltd. Pakistan 2000 - 2002

Laeeq Rasheed Skills

Forecasting Trade Marketing Competitive Analysis New Business Development Distributed Team Management Sales Operations Strategic Planning Team Management Retail Fmcg Key Account Development Key Account Management Sales Management Customer Service Management Market Planning Business Planning

Laeeq Rasheed Education Details

Frequently Asked Questions about Laeeq Rasheed

What company does Laeeq Rasheed work for?

Laeeq Rasheed works for Shahi Foods

What is Laeeq Rasheed's role at the current company?

Laeeq Rasheed's current role is General Manager Sales.

What schools did Laeeq Rasheed attend?

Laeeq Rasheed attended National College Of Business Administration & Economics.

What skills is Laeeq Rasheed known for?

Laeeq Rasheed has skills like Forecasting, Trade Marketing, Competitive Analysis, New Business Development, Distributed Team Management, Sales Operations, Strategic Planning, Team Management, Retail, Fmcg, Key Account Development, Key Account Management.

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