Hi!I am an e-learning designer and digital content creator with 8 years of experience in France, S. Korea and Chile.Curious writer, digital enthusiast and result-focused instructional designer, I create engaging courses thanks to marketing and UX tools such as learner/persona knowledge or storytelling.
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Digital Instruction DesignerLectraBordeaux, Fr -
Conceptrice Pédagogique MultimédiaChaptr Sep 2023 - PresentBordeaux, Nouvelle-Aquitaine, France -
Responsable Marketing & CommunicationMa Ville Mon Shopping Sep 2021 - Nov 2022Bordeaux, Nouvelle-Aquitaine, France -
Digital Marketing SpecialistIt Branding Studio Sep 2019 - Nov 2021Santiago, Santiago Metropolitan, ChileDesigned and implemented digital marketing strategies for clients such as:- Momenti Chile: community management (including content creation, photography and influencer), e-commerce management and advertising- Céramiste Simone Racz: brand identity, e-commerce website creation, instagram consulting- Boulangerie Paname: community management (+3000 fans in 8 months => 5.000 fans)- E-Mov (start-up in electro mobility): designed a BtoB strategy through Linkedin, SEO- Restaurant Arpezur: multichannel communication: website, mailing, social medias, influencer, medias, etc. -
Community Manager And Digital MarketerConsulting Mar 2017 - Nov 2021Santiago Province, ChileCopywriting and optimizing content for:- Swarovski- Ryan Air- Royal Carribean- Braun- Travel agency ED Group Korea...
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Director Of CommunicationsFrench Korean Chamber Of Commerce And Industry Feb 2014 - Apr 2017Gangnam-Gu, Séoul, Corée Du SudIn charge of the Communication Department, gathering a team of 3 people, this position included both online marketing and journalism.I managed the online communication (website, SEO, mailings, social networks, online campaign, etc.) as well as press relationships. I worked on digital projects, such as the creation and launching of Franceinkorea21.com, promoting French business activities in Korea.I was also in charge of the publications of the Chamber (directory, French Wine guide book, etc.) and managed the quarterly and bilingual magazine Corée Affaires, which aims at spoting and analysing business opportunities in Korean market.I managed the budgets and the search for announcers and sponsors for the different online channels and publications. -
Communication AssistantGrand Théâtre De Provence Jan 2013 - Jun 2013Région De Aix-En-Provence, FranceI developed print communication and created the documents (flyers, program, etc) with the graphists or by myself (indesign and quark). I drew and managed media and communication plannings (advertising in the medias, etc).I worked on the digital communication, managing the website, the newsletters, social networksand creative blogs. I was in charge of Abd Al Malik (famous French singer)’s show: I created the communication documents, managed the social networks, and created a blog to promote the show. -
Label Manager AssistantPias Mar 2011 - Aug 2011Région De Paris, FranceI was part of the marketing department, which is the center of the company, gathering information from the internal and external collaborators. I assisted on the commercial launching of albums (5 or 6 per week), in collaboration with the international labels. I followed the fabrication of the products and was preparing the briefing of the selling team.I composed marketing & promotional activities such as the creation of commercial sales points, advertising campaigns, press relationships, and communication documents (flyers, press inserts, etc.)I was also in charge of organizing the promotional journeys of the artists in France. I coordinated their schedules, planned their meetings, hotels and trips, according to their riders and specific obligations. -
Communication And Public Relationships AssistantAthénée Théâtre Louis Jouvet Sep 2010 - Feb 2011Région De Paris, FranceIn charge of prospecting new customers. According to the datas, we drew relevant actions and determine specific targets for each event.Developed and distributed communication documents such as flyers and posters, drafted press releases, updated and managed newsletters, website and social medias such as Facebook and Twitter.I assisted in organizing social events (press conference, meetings). -
Event ManagerRoots'N Culture Festival Jun 2009 - Jun 2010GrenobleWith a team of 6 persons, we organized a 2 day festival hosting 2 000 participants. I was in charge of the event logistics, and hired service providers such as sound and lights technicians, venue rental companies, etc. I developed and managed the budget (20 000euros), fulfilled artists’ accommodation and catering needs performed administrative necessities such as managing security and fulfilling artists’ accommodation and catering needs. I made the staff’s plannings (50 persons) and managed communication strategy.I communicated with sponsors especially in the contact, sales point, recalling, and negotiation phases (sponsors obtained: BNP Paris Bas, Logica, etc)
Laetitia Vallée Education Details
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Marketing Et Gestion De Projet -
Marketing/Marketing Management, General -
Social Sciences And Litterature
Frequently Asked Questions about Laetitia Vallée
What company does Laetitia Vallée work for?
Laetitia Vallée works for Lectra
What is Laetitia Vallée's role at the current company?
Laetitia Vallée's current role is Digital instruction designer.
What schools did Laetitia Vallée attend?
Laetitia Vallée attended Grenoble Ecole De Management - Grenoble Graduate School Of Business, Evocime, Universidad Carlos Iii De Madrid, Lycée Michelet, Vanves.
Who are Laetitia Vallée's colleagues?
Laetitia Vallée's colleagues are Alexandra Costa, Keva Anderson, Minnie Wu, Marco Aurelio Cassas, Shine Xu, 邹嘉莉, Jean Michel Aubry.
Not the Laetitia Vallée you were looking for?
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laetitia VALLEE
France -
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Laëtitia VALLEE
Le Pallet -
Laetitia Vallée
Greater Nantes Metropolitan Area
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