Laetitia Paredes Email & Phone Number

Paris, FR

Boulogne-Billancourt, Île-de-France, France

Lead the newly created Esports Marketing team:- Maintain relationship with partners (Esports teams, Esports & influencers events organizer, publishers)- Build marketing strategy for brandsClients: Vitality, Riot Games, AEGIS…

Ville De Paris, Île-de-France, France

Manage client relationships and project development throughout large-scale, multi-market custom activations with brands:- Kick-off activations with clients and internal teams- Lead the development of branded custom content campaigns- Coordinate and supervise internal and external teams- Provide clients with campaign reporting and wrap up decks- Verify.

Région De Paris, France

Project ManagementResponsible for advertising projects from brief reception to delivery for rich media creations and native integrations:- Build proposal according to client’s brief- Coordinate and supervise creative and technical teams- Close follow up of projects (deadlines, budget…)- Update clients on progression throughout the process- Provide reports.

Région De Paris, France

- Set and monitor international campaigns: display, video, rich media, native- Direct contact with clients and media agencies (GroupM, Dentsu, Havas, OMD…)- Upsell: seeing opportunities and suggesting new ad formats to clients- Manage ad inventory for France and Benelux- Optimize campaigns according to client’s KPIs- Troubleshooting- Liaise with technical.

Project Management- Elaborate activations for promotion of new programs- Coordinate various stakeholders (editorial, artistic direction, traffic…)- Set promotional campaigns using the ad inventory available- Reporting and analysis Content Management- Manage content strategies of homepages for MYTF1.fr / HD1 and their mobile application (12M unique.

Paris

- Suivi des festivals, élaboration des dossiers d'inscription et gestion des fichiers à envoyer (format et sous-titrage), gestion de la logistique pour les équipes sur place: (Luchon 2013, Festival de la télévision de Monte Carlo 2013...) - Relations presse: rédaction de communiqués de presse et envoi aux listes de diffusion, relances éventuelles et suivi.

Montreuil

Communication pour Jamespot (Éditeur de Réseaux Sociaux d'Entreprise):- Modération de plateformes d’intranet collaboratif- Création et suivi des indicateurs- Conception des tableaux de bords et comptes-rendus mensuels- Community Management sur Facebook, Twitter, Youtube et réseaux sociaux d'entreprise- Rédaction du Livre Blanc d’entreprise- Participation à.