Laila Grainawi

Laila Grainawi Email and Phone Number

product, creative & brand design leader | human-computer interaction @ LaiGrai • Design Consulting
United States
Laila Grainawi's Location
Greater Asheville, United States, United States
Laila Grainawi's Contact Details

Laila Grainawi work email

Laila Grainawi personal email

About Laila Grainawi

Skilled multidisciplinary design leader with over 15+ years of experience leading product, brand, and creative teams.www.laigrai.com

Laila Grainawi's Current Company Details
LaiGrai • Design Consulting

Laigrai • Design Consulting

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product, creative & brand design leader | human-computer interaction
United States
Laila Grainawi Work Experience Details
  • Laigrai • Design Consulting
    Laigrai • Design Consulting
    United States
  • Smarter Apps
    Vp, Product Design
    Smarter Apps Aug 2024 - Present
  • The App Shop
    Vp, Product Design
    The App Shop Mar 2024 - Sep 2024
  • Push Play Creative
    Experiential Designer + Art Director
    Push Play Creative Jan 2022 - Jun 2024
    Clients include: Target, Roundel, Vivid Seats, Phillips Distilling Co.
  • Mosaic Group
    Vp, Design
    Mosaic Group Jul 2023 - Feb 2024
    New York, Us
    Spearheaded a holistic redefinition of product, brand, and creative strategy at Mosaic Group; driving significant growth which culminated in the successful acquisition deal by Bending Spoons in February 2024 (an estimated $100M+ transaction)
  • Mosaic Group
    Global Design Director
    Mosaic Group Jul 2022 - Jul 2023
    New York, Us
    Centralized and led a global design team of 35 professionals, for Mosaic’s $160M ARR portfolio of 50+ consumer mobile applications and B2B SaaS arm, with distribution in 100+ countries
  • Jameson Sotheby'S International Realty
    Creative Services Director
    Jameson Sotheby'S International Realty May 2020 - Jun 2022
    Chicago, Il, Us
    Transformed the in-house creative agency to ensure on-brand production and top performance for branded acquisition channels, with a special focus on OOH and direct mail distribution, while reporting into the CMO.
  • Cocktail Courier
    Chief Creative Officer
    Cocktail Courier Dec 2019 - May 2020
    Chicago, Illinois, Us
    Engineered a comprehensive pricing transformation, harnessing optimal cross-selling potentials, generating over $300k in revenue from prestigious national and global clients including Diageo, Bacardi, Patron, and other notable brands in the first 5 months post-launch
  • Cocktail Courier
    Creative Director
    Cocktail Courier Aug 2016 - Dec 2019
    Chicago, Illinois, Us
    Led the strategic planning of vital marketing initiatives for the year, identified and harnessed emerging trends in the food and beverage sector, and evaluated growth opportunities within the DTC subscription market, resulting in a 20% uptick in customer acquisition and a 12% increase in market share
  • Cocktail Courier
    Senior Art Director
    Cocktail Courier Aug 2016 - Aug 2017
    Chicago, Illinois, Us
  • Laila Grainawi
    Product Design Leader, Creative Director, Brand Strategist
    Laila Grainawi May 2008 - Aug 2016
    supporting: Product Design, Mobile Design, Web Design, UX Design, UI Design, Graphic Design (Print and Digital), Brand Partnerships, Experiential and Event Design across industries.
  • Fantus Paper Products
    Art Director
    Fantus Paper Products Feb 2015 - Mar 2016
    Chicago, Il, Us
    Designed and illustrated Greeting Cards for large scale distribution. Distributors included: Walmart, Walgreens, Family Dollar, Big Lots, and more.
  • West Elm
    Experiential Designer
    West Elm Sep 2013 - Feb 2015
    San Francisco, Ca, Us
    Design, fabricate and install artistic elements for in-store displays; strategize product placement for maximum sales; create floor plans and interpret corporate directive to suit our store’s scale and customer; create artfully merchandised vignettes; identify stories and create clear pathways to enhance the shopping experience.
  • Lai Grai
    Senior Designer
    Lai Grai Mar 2010 - Mar 2014
    Designed and fabricated a line of products; designed packaging; sourced props, created artistic photography backdrops, styled and photographed e-commerce products; designed and maintained brand’s website, closely followed emerging social media trends to interact with audiences across multiple platforms to engage with customers.
  • Purl Soho
    Director Of Events
    Purl Soho Feb 2011 - Jun 2013
    New York, Ny, Us
    Managed a staff of over 20 teachers and a curriculum of over thirty classes; assisted with the art direction of sample projects; maintained website and wrote copy for classes while emphasizing store branding and voice; scheduled high profile events with celebrity craft authors and independent designers; coordinated with publishers.
  • Anthropologie
    Technical Designer
    Anthropologie 2012 - 2013
    Philadelphia, Pa, Us
    Attended design meetings; compiled trend and color research; created mood boards; executed designs through hand knitting, hand embroidery and drawing; created coordinating technical packets with product specifications and flat files of designs for Anthropologie's Sweater Division.
  • Meals On Wheels Delaware
    Graphic Designer
    Meals On Wheels Delaware May 2008 - May 2009
    Wilmington, Delaware, Us

Laila Grainawi Skills

Photoshop Illustrator Indesign Dreamweaver Flash Adobe Creative Suite Html Css Microsoft Office Social Media Calligraphy Fiber Arts Fashion Design Trend And Color Research Digital Photography Textiles Hand Knitting Knitwear Embroidery Quilting Dyeing Spinning Felting Watercolor Graphic Design Drawing Photography Graphics Blogging

Laila Grainawi Education Details

  • Iowa State University
    Iowa State University
    Human Computer Interaction
  • Maryland Institute College Of Art
    Maryland Institute College Of Art
    Interdisciplinary Design
  • Palatine High School
    Palatine High School

Frequently Asked Questions about Laila Grainawi

What company does Laila Grainawi work for?

Laila Grainawi works for Laigrai • Design Consulting

What is Laila Grainawi's role at the current company?

Laila Grainawi's current role is product, creative & brand design leader | human-computer interaction.

What is Laila Grainawi's email address?

Laila Grainawi's email address is lg****@****sir.com

What schools did Laila Grainawi attend?

Laila Grainawi attended Iowa State University, Maryland Institute College Of Art, Palatine High School.

What are some of Laila Grainawi's interests?

Laila Grainawi has interest in Crochet, Design, Cooking, Handmade, Decorating, Baking, Art, Drinking Tea, Felting, Crafts.

What skills is Laila Grainawi known for?

Laila Grainawi has skills like Photoshop, Illustrator, Indesign, Dreamweaver, Flash, Adobe Creative Suite, Html, Css, Microsoft Office, Social Media, Calligraphy, Fiber Arts.

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