Lainie Kubow Email & Phone Number

United States

Chicago, Illinois, United States

- Analyze target audience demographic and psychographic data to support food and beverage campaigns and events- Interpret and synthesize client data to generate a monthly report for internal communications, resulting in increased views, engagements, click-through rate, and open rates for its website and email systems- Extensive use of Talkwalker and other marketing platforms to identify insights, create reports, and support crisis and campaign efforts for clients.

Chicago, Illinois, United States

- Maintain vast portfolio of marketing materials by updating slides with new data, footnotes, and adjustments while in communication with the legal and compliance teams- Collaborate with the investment and business operations' teams to develop new materials for potential clients to convey necessary information to meet client needs - Partner with the portfolio management team to transform their work into client-facing materials applying a marketing point of view

Chicago, Illinois, United States

Clients: JPMorgan Chase, Johnson & Johnson, Ernst & Young, etc.- Developed data-driven insights using Talkwalker to illustrate key findings on media analysis reports for various clients across technology, financial, healthcare, agriculture and new business clients- Conducted in-depth research for Novo Nordisk’s “It’s Bigger Than Me” campaign on stakeholder perspectives regarding BMI statistics- Supported several primary research survey campaigns for five different clients by analyzing open-ended questions, testing links and QA’ing results- Utilized Tagger to compile a sustainability and beauty industries influencer and stakeholder database; leading to further new business opportunities

Chicago, Illinois, United States

- Supported both marketing and development teams for a thermal and renewable asset manager and developer- Researched new energy sales and development opportunities with different emerging industries such as Bitcoin mining, marijuana cultivation, and data centers in order to augment revenue opportunities for the company- Developed market analysis on community choice aggregators in the state of California and their procurement needs and history to support marketing efforts- Compiled supply and demand studies using integrated resource plans and detailed reports of IOU’s, municipal suppliers, and community choice aggregators - Assessed credit metric, growth rates, and financial stability of various community choice aggregators- Utilized weekly Powerpoint presentations on new opportunities to communicate opportunities and recommendations