Laísa Andrade

Laísa Andrade Email and Phone Number

Senior Marketing Analyst | Copywriter | Content Marketing | Social Media @ Laísa Andrade - Copywriter
Laísa Andrade's Location
Greater Campinas, Brazil
About Laísa Andrade

Marketing professional with over 10 years of experience, working in medium and big companies in the following segments: agribusiness, technology, communication and health, in addition to having worked in advertising agencies, with clients from different niches.Solid knowledge in: content production, proofreading, digital marketing, strategic marketing, endomarketing and inbound marketing.

Laísa Andrade's Current Company Details
Laísa Andrade - Copywriter

Laísa Andrade - Copywriter

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Senior Marketing Analyst | Copywriter | Content Marketing | Social Media
Laísa Andrade Work Experience Details
  • Laísa Andrade - Copywriter
    Copywriter
    Laísa Andrade - Copywriter Oct 2020 - Present
    IG: @minutodecopyPresto serviço de Copywriting (textos persuasivos), como, por exemplo:- Pesquisa de público e mercado;- Análise de concorrência;- Desenvolvimento de conceitos criativos;- Landing page;- Página de vendas;- Página de captura;- Página de obrigado;- Anúncios;- E-mail marketing;- Blog posts;- E-books;- Mensagens de whatsapp/telegram;- Roteiro para stories;- Posts para Instagram, Facebok e LinkedIn;- Slogans;- Roteiro de vídeos;- Criação de conteúdos focados em SEO;- Edição de conteúdos em WordPress.
  • Alfapress Comunicações
    Analista De Conteúdo Digital Sr.
    Alfapress Comunicações Jul 2023 - Mar 2024
    Campinas, São Paulo, Brasil
    Atuação com clientes dos segmentos: comunicação corporativa e marketing, agronegócio, transportes e varejo.Atividades: • Planejamento e criação de conteúdos mensais para redes sociais;• Revisão gramatical;• Programação de conteúdos para redes sociais;• SAC 2.0. (redes sociais);• Criação e análise de relatórios para mensuração de resultados em mídias sociais e site;• Pesquisa de mercado;• Monitoramento de ações com influencers;• Roteirização de vídeos.
  • Portal Publicidade
    Communication Analyst
    Portal Publicidade May 2022 - Apr 2023
    Campinas, Sao Paulo, Brazil
    • Creation and release of e-mail marketing and WhatsApp announcements;• Production of weekly and monthly reports;• Data analysis and performance results by Google Analytics, Sendinblue and WhatsApp;• Customer relationship and strategy suggestions;• Website content management (Wix and WordPress).
  • Alfapress Comunicações
    Digital Marketing Analyst
    Alfapress Comunicações Apr 2021 - May 2022
    Campinas, Sao Paulo, Brazil
    Working with clients in the agribusiness segment.Responsibilities: • Management of social media (Facebook, Instagram, LinkedIn and YouTube);• Proofreading;• Planning and content production for social media; • Shared Service Center (SSC) 2.0;• Creation and analysis of reports for KPIs;• Market research;• Scripting of videos;• Endomarketing;• Creation and triggering of marketing emails by Mailchimp.
  • Libelle Comunicação
    Copywriter
    Libelle Comunicação Oct 2020 - Apr 2021
    Campinas, Sao Paulo, Brazil
    Working with clients in the following segments: law, medicine, architecture, gastronomy, photography, retail, corporate and finance.• Content production for social media, email marketing and blog;• Proofreading, considering spelling, typography, clarity and cohesion, as well as checking the information contained in the advertising briefings;• Market research;• Creation of persona;• SWOT analysis.
  • Libelle Comunicação
    Social Media Specialist
    Libelle Comunicação Aug 2020 - Oct 2020
    Campinas, Sao Paulo, Brazil
    Working with clients in the following segments: law, medicine, architecture, gastronomy, photography, retail, corporate and finance. • Development of strategies for social media;• Content production for social media;• Programming posts by mLabs;• Creation of marketing emails and schedules by RD Station and Leadlovers;• Production and analysis of social media KPIs report by Dashgoo.
  • Ibramed
    Marketing Analyst
    Ibramed Apr 2018 - Apr 2020
    Amparo, Sao Paulo, Brazil
    • Production of offline and online content (website, blog and social media);• Market research;• Proofreading;• Shared Service Center (SSC) 4.0; • Endomarketing: planning, execution and analysis of actions; • SEO (Search Engine Optimization) strategies and analysis.
  • Criah
    Proofreader
    Criah Nov 2017 - Apr 2018
    Campinas, Sao Paulo, Brazil
    Working with customers in the segments: automotive, gastronomy, leisure, corporate and retail.• Review of online and offline advertising texts, considering spelling, typography and cohesion, as well as checking the information from the briefings of advertising.
  • Programmer'S - Beyond It
    Content Analyst
    Programmer'S - Beyond It Nov 2016 - Nov 2017
    Campinas, Sao Paulo, Brazil
    *Exclusive services for Raízen.• Intranet content management (SharePoint);• Proofreading;• Updating pages involving HTML 5;• SAC 2.0 (via news and the president's blog);• Intranet Engagement Report by Google Analytics.
  • Casp S/A Indústria E Comércio
    Marketing Assistant
    Casp S/A Indústria E Comércio Jan 2016 - Jul 2016
    Amparo, São Paulo, Brazil
    • Internal and external event planning;• Internal communication: planning, execution and analysis of actions;• Site content management;• Relationship with communication vehicles;• Market research and satisfaction survey;• Product marketing: planning, execution and analysis of actions.
  • Casp S/A. Indústria E Comércio
    Marketing Intern
    Casp S/A. Indústria E Comércio Jan 2014 - Dec 2015
    Amparo, Sao Paulo, Brazil
    • Content creation for the Conduct and Ethics Manual;• Content creation of the brandbook;• Internal and external event planning;• Endomarketing: planning, execution and analysis of actions; • Lead generation by MailChimp;• Inventory control of gifts.
  • Bee Creative
    Social Media And Proofreading Intern
    Bee Creative Sep 2013 - Dec 2013
    Campinas, Sao Paulo, Brazil
    Working with customers in the segments: automotive, corporate, advertising and retail.• Production of content for social networks;• Market research;• Consumer study;• Proofreading, considering spelling, typography and cohesion, as well as checking the information from the briefings of the advertising.

Laísa Andrade Education Details

Frequently Asked Questions about Laísa Andrade

What company does Laísa Andrade work for?

Laísa Andrade works for Laísa Andrade - Copywriter

What is Laísa Andrade's role at the current company?

Laísa Andrade's current role is Senior Marketing Analyst | Copywriter | Content Marketing | Social Media.

What schools did Laísa Andrade attend?

Laísa Andrade attended Fundação Getulio Vargas, Pontifícia Universidade Católica De Campinas.

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