Lakeitha Grey Email & Phone Number

Decatur, Georgia

Key Account(s): BMe Community, Florida Council on Compulsive Gambling, Florida Department of Health, Georgia Department of Public Health, Georgia Institute of Technology, Johnson C. Smith University, Mothers Against Drunk Driving, Married to Medicine's Dr. Heavenly- Translate client overall goals into measurable objectives and strategies- Develop, monitor, and evaluate brand communications programs- Devise message and distribution strategies based on findings from quantitative and qualitative research- Write, proofread, and edit print, broadcast, and new media language in creative executions- Cultivate strategic alliance, partnering, and co-branding opportunities- Develop non-traditional and grassroots marketing initiatives

- Devise, execute, and monitor integrated marketing communications plans- Manage stakeholder, network and community engagement activities- Secure media coverage for events, campaign initiatives, and corporate leadership team- Coordinate quarterly regional events and annual national conference- Develop and maintain corporate website and custom online community platform for constituents

Coral Gables, Fl

- Maintained $26 million integrated marketing budget for Florida Lottery- Managed relationship and contracting with vendors- Proofed and edited creative executions such as radio and TV copy, scripts, ads and collateral materials- Coordinated major sponsorships, strategic partnerships, and community interest programs

Irving, Tx

Key Account(s): American Airlines, Subaru of America, Nationwide Insurance- Coordinated and managed strategic interactive media campaigns and promotions for major brands- Negotiated advertising rates with various online pubs and major portals- Conducted website usability and ROI analysis for clients

Master Of Arts, Communications

Bachelor Of Arts In Journalism, Advertising