Tinuiti is the largest independent performance marketing agency across the Triopoly of Google, Facebook, Amazon and beyond.

• Lead the Marketing Data Operations team to execute on data and audience strategies based on client first party and third-party data assets• Lead the Data Innovations team to build and execute on a roadmap to uncover new use cases to deliver added value to existing clients as well as for new business pitches

- Evangelize and lead Customer Data Platform use cases with Digital agencies and partners on the Treasure Data platform- Develop centralized data platforms for digital agencies on Treasure Data for analytics- Key Subject Matter Expert resource to guide product development efforts around marketing and advertising- Develop technology partnerships in the advertising space including introduction, joint value proposition, business model, technical integration and go-to-market - Established technical training programs for partner on-boarding and sales and marketing enablement

Leading and managing the data team and the end to end data stack consisting of Data collection, Data management, BI and analytics initiatives across the organization. Led the development of multiple data collection and management frameworks to integrate with display, search and social channels for global performance reporting, measurement and analytics. Led and mentored a diverse team of talent including data architects, data engineers, DBAs, data analysts and BI developers across multiple geographies.