New but previous connections — no, you're not losing your mind; yes, this is a new profile. Thanks for reconnecting!TL;DR — Creative by nature; color-coded calendar maker by nurture.THE FULL BIO — Lala Jackson is an artist, writer, and strategist most interested in the cross-section of creativity, culture, and health. She wrote the Amazon bestselling book Beyond Powerful, an encouraging collection of stories from life with chronic illness, and wrote and hosted Who Made You Great?, a blog and podcast about mentors. She has written extensively for Beyond Type 1, as well as for The Mighty, Lyfebulb, Thought Catalog, and as a cultural columnist for the German American Trade Magazine. She has delivered several keynote speeches and participated in numerous panels and podcasts on creativity, culture, wellness, and mental health.Professionally, she is currently the brand strategist at a global nonprofit. She has co-led national awareness and fundraising campaigns to benefit both JDRF (now Breakthrough T1D), the largest global nonprofit funding type 1 diabetes research, and Beyond Type 1, the largest online community of people impacted by diabetes around the world. Previously, she oversaw brand and content strategy at a medical SaaS company, increasing sales leads by 146%. She has also led the U.S. and Canadian marketing for an international library technology company acquired by 3M, helping more community members access their local libraries. At a subsidiary of The Home Depot, she led the communications rollout for a new healthcare plan to 15k employees while designing the company's ongoing wellness communications program. She was a founding member of the Atlanta International Soccer Fest to benefit SOS Children's Villages, a board member and marketing chair of The Greater Atlanta Girls' Choir, and was a young leaders board member for the World Affairs Council of Atlanta. Lala grew up around the country, with the longest stints on Oahu and just outside of Seattle. She graduated from the University of Miami in Florida with a B.S. in communications focused on advertising, alongside minors in art and art history. She has been in the greater NYC area since 2016. Current creative projects include an adult speculative fiction novel that explores themes of personal, intergenerational, and systemic trauma (but there’s magic!) and several collections of abstract mixed media art.