Lala Tse

Lala Tse Email and Phone Number

All-rounded marketer from digital marketing to brand experience. @ EX-R Consulting Ltd.
hong kong, central and western district, hong kong
Lala Tse's Location
Hong Kong SAR, Hong Kong
Lala Tse's Contact Details

Lala Tse work email

Lala Tse personal email

n/a
About Lala Tse

All-rounded marketer from social, digital, to branding and experience activations. She helps clients approach marketing innovation with an entrepreneurial mindset.Lala holds a Bachelor of Science degree in Syracuse University’s Whitman School of Management with a double major in marketing and emerging enterprise and entrepreneurship (EEE), and a minor in architecture.

Lala Tse's Current Company Details
EX-R Consulting Ltd.

Ex-R Consulting Ltd.

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All-rounded marketer from digital marketing to brand experience.
hong kong, central and western district, hong kong
Employees:
10
Lala Tse Work Experience Details
  • Ex-R Consulting Ltd.
    Account Director
    Ex-R Consulting Ltd. Apr 2024 - Present
    Hong Kong Sar
  • Ex-R Consulting Ltd.
    Associate Account Director
    Ex-R Consulting Ltd. Jan 2022 - Present
    Hong Kong Sar
    Leading top global luxury, finance and tech accounts for full-funnel strategy and experiential campaigns.- Brand experiences- Integrated brand campaigns- Customer engagements- Employee Engagements- PR and word-of-mouth marketing
  • Jack Morton Worldwide
    Business Director
    Jack Morton Worldwide Apr 2021 - Dec 2021
    Hong Kong Sar
    Brand experiences - in real life, virtual, hybridIntegrated Brand Campaign and Brand ActsEmployee EngagementDigital TransformationBroadcast DesignSponsorshipHealthcare Marketing
  • Jack Morton Worldwide
    Account Manager
    Jack Morton Worldwide Nov 2018 - Mar 2021
    Hong Kong
  • X Social Group
    Digital Manager
    X Social Group Apr 2018 - Oct 2018
    • Curated and implemented cross-border digital marketing strategies and campaigns by incorporating integrative social means, incl. WeChat, Weibo, KOLs, and media partnership in China• Built and maintained trusted advisor relationship with globally renowned key accounts, especially under the beauty and retail• Continuously boosted incremental revenue from key accounts by turning corresponding social metrics, insights and best practices into actionable market strategies• Expanded the company’s service scope to mar-tech & data driven development, such as O2O redemption digital solutions, social CRM system, WeChat Mini Programs etc.
  • X Social Group
    Associate Account Manager
    X Social Group Aug 2017 - Mar 2018
  • Wemine
    Founding Strategy & Communications Manager
    Wemine Nov 2015 - Aug 2017
    • Assisted the founding of RollAngle’s sister company – WeMine, a tech startup specialized in developing marketing tools on WeChat• Conducted competitive analysis and proposed company positioning for WeMine• Built business plan and financial forecast for investors pitching • Created company materials, including website, brochure, presentation deck and video and case studies, from wireframe to actual copies with other team members• Arranged and presented in investor pitch meetings along with other co-founders
  • Rollangle
    Analyst, Digital Strategy & Marketing Communications
    Rollangle Nov 2015 - Aug 2017
    • Managed multiple marketing consulting projects with startups, which involves conducting comprehensive market research, competitive analysis, market evaluation, marketing strategies formulation and recommendation• Led client pitching sessions and follow-up • Supervised Facebook and WeChat marketing direction and content creation for clients on hand• Took part in talent recruitment, i.e. screening candidates, conducting interviews, and candidate selection
  • Rollangle
    Trainee, Marketing & Business Strategy
    Rollangle Jun 2014 - Nov 2015
    • Developed, implemented, and managed digital marketing (Facebook and WeChat in specific) strategies and content for various SME clients across different industries simultaneously• Managed multiple marketing as well as digital development projects for MNC clients, i.e. Christie’s and Infinitus (HK)• Assisted marketing director with client pitching and follow-up• Formulated Facebook ad strategy, i.e. targeting, budgeting, and bidding control utilizing Facebook Business Manager• Created RollAngle’s marketing materials, including website copies, graphic direction, and pitch decks
  • Govsphere Inc.
    Marketing & Communication Intern
    Govsphere Inc. Oct 2013 - May 2014
    Syracuse, New York Area
    • Developed and refined content and graphics for publication on Govsphere’s websites, apps and promotional materials• Coordinated with management team to write case studies highlighting successful Govsphere projects with government agencies, including U.S Department of Defense, the National Guard Bureau, and the Federal Bureau of Investigation• Created drafts of press releases and assist with dissemination across multiple news sources• Developed, refined and updated Govsphere social media communications tools, including Facebook page and the Govsphere Twitter feed.
  • Chung & Tang Communications Consultants
    Public Relations Assistant
    Chung & Tang Communications Consultants Jun 2013 - Jul 2013
    Hong Kong
    • Assisted PR consultants and director to organize events and press conferences for Toys“R”Us, LensCrafters, Cafédirect and Cityplaza• Wrote and translated press releases, fact sheets and other promotional materials• Calculated advertisement value and composed media coverage reports• Searched and consolidated online clippings
  • Handel Architects
    Summer Architect Intern
    Handel Architects May 2011 - Aug 2011
    Hong Kong
    • Assisted marketing director to conduct market research on 50 high-profile potential developers• Utilized Adobe Design Suite to design and compose advertising leaflets and company portfolio• Created graphical diagrams and built site models in order to develop the firm’s architectural projects• Managed office operations to increase the efficiency of the firm’s working environment

Lala Tse Skills

Adobe Creative Suite Microsoft Office Autocad Architecture Rhinoceros Strong Graphic Skills Minitab Swot Analysis Pest Analysis Gis Modeling Presentation Design Market Research Advertising China Marketing Wechat Marketing Social Media Marketing Analytical Skills

Lala Tse Education Details

Frequently Asked Questions about Lala Tse

What company does Lala Tse work for?

Lala Tse works for Ex-R Consulting Ltd.

What is Lala Tse's role at the current company?

Lala Tse's current role is All-rounded marketer from digital marketing to brand experience..

What is Lala Tse's email address?

Lala Tse's email address is la****@****ing.com

What schools did Lala Tse attend?

Lala Tse attended Syracuse University - Martin J. Whitman School Of Management, Syracuse University - Martin J. Whitman School Of Management.

What skills is Lala Tse known for?

Lala Tse has skills like Adobe Creative Suite, Microsoft Office, Autocad Architecture, Rhinoceros, Strong Graphic Skills, Minitab, Swot Analysis, Pest Analysis, Gis Modeling, Presentation Design, Market Research, Advertising.

Who are Lala Tse's colleagues?

Lala Tse's colleagues are Leung Steve, Exr Consulting, Bryan Lui, Ivy T., Helen Mok.

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