Lalit Goel Email & Phone Number

Gurugram, Haryana, India

● Leading a team of 10 TLs ((8 GT+ 2 Merch.), 50 salesmen to achieve sales and distribution objectives for given territory● Vast experience of major territories in both Haryana and Punjab including chandigarh tricity.● Implementing brand inputs to maximize sales across categories with optimized budgets● Devising and effectuating various new product launches, promotional activities and customer engagement activities. ● Developing channel partners to ensure market reach of 5500 outlets, speedy settlement of claims and achieve healthy ROI.● Educating WD in the effective functioning of WD operations including Order Capture & Delivery systems.● Demonstrate selling techniques to Customer team members through live examples conducted by self.

Chandigarh Area, India

● Responsible for planned secondary sales from the Top Industry outlets having highest weighted distribution.● Building and maintaining the relations with key accounts in order to get them engaged and aligned with our goals.● Responsible for planning and implementation of Merchandising assets at key loyalty enrolled outlets.● Liasoning with various vendors for timely and quality production and effectuation of branding elements.● Maximize the business with the current month Business and expansion of category in the outlets via Star SKU’s. ● Managing the 1800 FC/SL Outlets and ensuring the smooth payout settlement on time. ● Leveraging technology to Implement innovative tracking and ordering mechanism to achieve effective trade loyalty programs through emphasis on relationship building with key accounts for business growth.

Chandigarh Area, India

● Responsible for ensuring business plan achievement, key account development, scheme & team management, primary & secondary sales, display management, sales promotion.● Exposure in supervising direct & indirect supply for entire portfolio of products while monitoring distributor inventory & depot supply.● On Job training to the team to align the team towards the monthly objective.

Master Of Business Administration (Mba), Marketing

Bachelor'S Degree, International Business