Vice President Business Operations
CurrentKey Account Management• Management of key client accounts, handling budgets and revenue for key clients, and providing internal and external stakeholders with comprehensive assessments and reports on monthly/quarterly initiatives.• Managed a team of designers, content writers, executives, and web developers to implement multiple projects with documenting project history and following up on delivery schedules.• Participated in brainstorming sessions with clients to develop… Show more Key Account Management• Management of key client accounts, handling budgets and revenue for key clients, and providing internal and external stakeholders with comprehensive assessments and reports on monthly/quarterly initiatives.• Managed a team of designers, content writers, executives, and web developers to implement multiple projects with documenting project history and following up on delivery schedules.• Participated in brainstorming sessions with clients to develop innovative growth strategies by keeping abreast of industry trends and market developments.• Implemented a variety of demand-generation efforts, including online marketing programs, large-scale events, email campaigns, and direct mail initiatives.Project Management• Lead the development of high-quality, responsive websites and mobile apps to serve process-based web applications• Collected and evaluated requirements with clients to align with the project deliverables by defining and ensuring project scope compliance, optimizing resource utilization, establishing time and effort estimates• Evaluated the quality of releases through monitoring of incoming bugs and code changes to identify quality issues and trends• Types of websites covered: Corporate, E-commerce, Brand Community portals, and Social Media Campaign assetsDigital Marketing• Plan, design, execute and report on digital marketing campaigns that include SEO/SEM (Google Ads), email campaigns, social media, and display advertising and measure ROI and KPIs.• Measure and report performance of all digital marketing campaigns search, display, Linkedin, FB, and Twitter, and assess against goals (ROI and KPIs)• Identify trends and insights and optimize spend and performance based on the insights• Tools worked on, Advertising Platforms: Google Ads, Facebook Ads and LinkedIn Ads | Analytics Tools: Google Analytics, Hotjar, and Microsoft Clarity | SEO Tools: SEMrush and Moz, | Email Marketing Tools: Mailchimp/ Constant Contact Show less