Director, Office Of Research, Division Of Research & Analytics
CurrentServed as Senior Advisor from May to October, 2019; Promoted to Director in October 2019Lead a team to extract insights from audience research data Design and manage large-scale research projects to understand how to best communicate with the right audiences to achieve the USG’s foreign policy objectives Oversee qualitative research in the field, including, but not limited to, focus groups, in-depth interviews, and ethnographic studiesDesign the sampling strategy, survey instruments, and data capture method for quantitative and qualitative research Clean and analyze quantitative and qualitative data after collection Design and prototype new approaches to research to leverage new technologies, get faster results, and understand hard-to-reach audiencesRedesign and create new products and distribution strategies to ensure maximum impact of our office's workDesign training materials and recruit experts to share expertise as part of a continuous process of capacity building Develop an experimental research design to test messages with online audiences using random domain intercept technology (RDIT); this method is now the basis of a new line of products for online message testingDeveloped the first multi-platform use case of digital advertising; this approach now serves as a model for digital advertising at the State DepartmentAnalyzed data to extract insights using a multi-method approach that leverages data science, social science, and machine learning to identify disinformation narratives, susceptible audiences, and recommend inoculation strategies; this strategy is now the model for disinformation analysis work done in several bureaus (EAP, EUR, GEC, ENR)Highlight successful use cases at internal and external forums, such as FSI classes, GEC tech forums, Data@State events, academic conferences, and think-tank events Test, evaluate, and support the procurement of tools, research, technology, data, and systems
