Dr. Lambi Lane-Hiir, Pmp, Csm, Cspo, Cal Email and Phone Number

Summary:Award winning digital executive with extensive strategy and management experience developing digital environments and social media campaigns. Ability to conceive, execute, and measure “new and never been done” digital programs with an ROI focus for advertisers in all segments. Ability to craft, monitor, and measure digital media spends to ensure efficiency and effectiveness. Relevant experience in emerging marketing disciplines such as content marketing, digital, interactive experiential activation, and segment marketing. Expertise in building a digital practice from the ground up.Specialties:*Client Management, Processes/Methodologies, and Communication skills*Digital Marketing Responsive Web Design, SEO & SEM, UX, Portals, Content management, Web analytics*Social Media tribe and advocacy program creation. Community management and Blogger Outreach strategy *Managed over 10+ Business/Web transformation for Fortune 500 companies*Business Development, RFP Response, Proposal Writing, and Contract NegotiationIndustries: Arts & Entertainment, Beauty, Retail, CGP, Food, Legal, Education & HealthcareAccomplishments:*Winner of two W3 Silver Awards: (Creative Excellence on the web) for “Marketing Effectiveness” and for "Marketing Effectiveness in Food and Beverage” (McDonald’s Essence Activation)*Recognized for teaching over 165 under privileged kids how to create mobile app concepts as Founder of Digital Kiddos*One of the highest rated faculty members of marketing on campus. With having taught over 700 students. *Published researcher with contribution to social media and technology industry*Managed the set up of an offshore technical development center for 150+ resources Research Areas & Speaking Topics: Web3 Marketing & Commerce Business * Strategic Planning and Execution* Marketing* Social Media* Advertising* Resource Management* Project Management* Agile Development Methodology* Organizational Behavior