Within the SCRUM Team - Retail & SMEs Banking ~Thème PFE: "La Transformation Digitale et la Perception Client: Cas de la BCP" Une étude de marché que j'ai mené dans le but de tirer des insights-la perception du consommateur Marocain à l'égard du Buy Now Pay Later BNPL- Benchmark national et international - Analyse des données qualitatives et quantitatives sous Excel et SPSS, Tests d'hypothèses.- Plan d'action et recommandations Throughout my internship, I had the chance to contribute to several tasks as i've been doing the Competitive Intelligence through benchmarks that revolved around different subjects, so that the Product Owner could have an outside-insight and remain ahead of the latest retail banking innovations and consumer trends, which helped eventually in the decision making and in getting relevant and forward-looking strategies.• Besides to Benchmarking, I've also done the wordings of the ENG version of Swipe 12-17 offer by BCP• Defined KPI's for credit card Tokenization & Benchmarking interfaces• Design thinking for pertinent features - user-friendly interfaces to add in the mobile Banking app "Pocket Bank" same as for “Swipe by BCP” app• SEO (Google Ads): headlines & descriptions redaction in French & English• Elaboration of Mockups models• Editing newsletter's template• Assistance in the development and implementation of the Swipe 12-17 by BCP offer• On the lookout for retail innovations and fintech trends that are gaining groundAll this has been done with ❤️in the aim of enhancing the customer's experience, making it positive, user-friendly and without frictions ✓

Assistance et support technique, déblocage des incidents techniquesFidélisation client pour le compte de Bouygues Telecom France

Anciennement "Digital Works"SFR France - Projet : Customer Antichurn (Change & Return)plus de 10 ventes réalisées/ jour