Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ Email and Phone Number

Social Media and Digital Marketing Manager @ Helping Ukraine US
Conroe, TX, US
Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ's Location
Conroe, Texas, United States, United States
About Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ

My core competencies include graphic design, content creation, analytics, and digital marketing. I use Canva and InShot to create engaging and visually appealing graphics and videos for Instagram, Facebook, and Telegram. I also write compelling captions and hashtags, and track metrics such as engagement rate, reach, and follower growth. Additionally, I create designs for events, websites, presentations, and other materials. I have an MBA degree and certificates in strategic vision, management, and leadership from reputable institutions. I am fluent in English, Ukrainian.

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ's Current Company Details
Helping Ukraine US

Helping Ukraine Us

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Social Media and Digital Marketing Manager
Conroe, TX, US
Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ Work Experience Details
  • Helping Ukraine Us
    Social Media And Digital Marketing Manager
    Helping Ukraine Us
    Conroe, Tx, Us
  • Lana'S Agency
    Company Owner
    Lana'S Agency Sep 2023 - Present
    Social Media Strategy: Crafting tailored strategies for small and medium businesses.Visual Design: Creating cohesive brand visuals for social media.Content Creation: Developing engaging content across platforms.Web Development: Designing user-friendly websites for optimal performance
  • Merit Street Media
    Social Media Strategist
    Merit Street Media Jan 2024 - Apr 2024
    Fort Worth, Texas, Us
    Implemented targeted social media strategies across Instagram, Facebook, and X, optimizing reach through curated content and strategic hashtag usage.Managed online communities, fostering engagement and dialogue to enhance brand presence and audience interaction.Created and published compelling content to drive audience engagement and promote show awareness.Utilized analytics tools to track performance metrics, generate insights, and produce detailed reports for performance evaluation and strategy refinement.Analyzed competition-building strategy to identify key tactics, audience targeting methods, and content approaches employed by industry competitors, informing strategy development and differentiation efforts.
  • Htx4Ukraine
    Social Media Manager And Designer (Volunteer)
    Htx4Ukraine Mar 2022 - Mar 2024
    Htx4Ukraine.org (HTX4Ukraine is a Houston-based volunteer-run organization with a mission to SAVE LIVES IN UKRAINE.), Houston, TexasCreate a social media strategy Development of visual concepts and feeds,Publishing posts and hashtags for Instagram, FacebookCreate designs for all social media platforms (Instagram, Facebook).Creation of design for events
  • Rubic.Us
    Social Media Coordinator
    Rubic.Us Feb 2023 - Jun 2023
    Miami, Florida, Us
    Developed and implemented high-impact social media plans aligning with global communications goals across TikTok, Instagram, Facebook and TelegramCreated visually captivating concepts and feeds (Content Creation) to enhance brand presence on social media platforms, including Instagram, TikTok, Facebook and TelegramDesigned graphics for posts, reels, and stories, ensuring compelling visual content across all platforms.Published posts and utilized targeted hashtags to maximize reach on Instagram, Facebook, and Telegram.Conducted analytics and generated reports to track performance, adopting a detailed approach similar to monitoring and tracking social campaigns.Achieved over a 2x increase in Instagram followers within a 4-month period through effective social strategies.Conducted market research and analysis to inform content strategy, reflecting a constant and detailed understanding of social platforms.
  • Hetman Agency
    Company Owner
    Hetman Agency Oct 2019 - Oct 2022
    The social media marketing agency for supporting small and medium businesses in Ukraine. Created a social media strategy,Designed visual concepts and feeds,Content creations and hashtags for Instagram, Facebook, Linkedin, and YoutubeDevised and designed websites (Webnode, Tilda, Wigbo)Google Analytics, Microsoft productsDesigned presentations, booklets, certificates, youtube courses, and other designs
  • Ligamedia
    Commercial Director Liga.Net
    Ligamedia Jan 2015 - Jul 2019
    Kyiv, Kyiv Region, Ua
    The biggest Ukrainian business and financial site in Ukraine, (Monthly audience is more than 3.2 million unique users) with 100+ employeesManaged a team of 15 sales managers. Formulated marketing, brand planning, and business development strategies to drive revenue growth. Supervised the day-to-day sales activitiesDetermined strategic planning, operating management; key account management; People management, and team building Built a highly competent sales teamAchievements: Like-for-like 2015/2016: the growth by 55%; Like-for-like 2016/2017: the growth by 30%; Like-for-like 2017/2018: the growth by 25%; Started a new advertising agency ADLOVE (adlove.ua); Started a new PR agency NOPROBLEM;
  • Adlove
    Ceo
    Adlove Apr 2016 - Jun 2019
    Advertising agency for work with medium size businesses in Ukraine with 20 employeeCreated all business processes from scratch. Communicated a clear, strategic sales vision, effectively training and coaching both veteran and junior sales team members. Cultivated excellent relationships with new prospects and existing customers. Prepared strategic planning; Operating management; Key account management; People management; Led a digital marketing team; Implemented Social Media Strategy Achievements: Like-for-like 2016/2017: the growth by 50%; Like-for-like 2017/2018: the growth by 45%; Like-for-like 2018/2019: the growth by 35%;Led digital media marketing, social media marketing, and display advertising initiatives, incorporating experience in supporting social strategies in the celebrity, entertainment.Spearheaded corporate advertising campaigns, developing and implementing strategic initiatives to enhance brand visibility and drive customer engagement.Collaborated closely with agency partners to conceptualize and execute integrated marketing campaigns across various channels, including digital, print, and social media.Managed advertising budgets and monitored campaign performance metrics, optimizing strategies to maximize ROI and achieve business objectives.Cultivated strong relationships with key stakeholders and cross-functional teams to ensure alignment of marketing efforts with overall business goals.Analyzed market trends and competitor activities to identify opportunities for innovation and maintain a competitive edge in the marketplace.
  • Mi6, Digital Agency
    Ceo
    Mi6, Digital Agency Apr 2006 - Jan 2015
    Kyiv, Ukraine, Ua
    CEOResponsibilities:โ€ข Budgeting and forecastingโ€ข General strategy โ€ข Team buildingโ€ข Operations management;โ€ข Sales management;โ€ข Pricing and discount policy;โ€ข People management;โ€ข Analysing the client base;โ€ข Personal selling.

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ Skills

Digital Marketing Online Advertising Digital Strategy Advertising Media Planning Online Marketing Social Media Marketing E Commerce Web Marketing Sem Web Project Management Seo Digital Media Mobile Marketing Ppc Marketing Communications New Business Development New Media Lead Generation Marketing Management Start Ups Google Adwords Entrepreneurship Marketing Strategy Public Relations Business Planning Sales Management Corporate Communications Strategy B2b Business Strategy Brand Development Brand Management Key Account Management Strategic Planning Business Development Marketing Sales Operations Management Customer Service Staff Development Train Staff Planning Budgeting And Forecasting Contract Negotiation Staff Management Management Product Marketing

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ Education Details

  • Kyiv-Mohyla Business School
    Kyiv-Mohyla Business School
    Strategic Studios
  • Kbs Kyiv Business School
    Kbs Kyiv Business School
    General.
  • Mim-Kyiv
    Mim-Kyiv
    Basic Managerial Program "Practical Management"
  • Ka Group
    Ka Group
    ะฃะฟั€ะฐะฒะปะตะฝะธะต ะžั€ะณะฐะฝะธะทะฐั†ะธะตะน
  • Ka Group
    Ka Group
    ะœะตั€ั‡ะตะฝะดะฐะนะทะธะฝะณ ะ˜ ะœะฐั€ะบะตั‚ะธะฝะณ
  • Olerom
    Olerom
    General
  • Kyiv Pedagogical University
    Kyiv Pedagogical University
    Teacher
  • Coursera
    Coursera
    Introduction To Social Media Marketing

Frequently Asked Questions about Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ

What company does Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ work for?

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ works for Helping Ukraine Us

What is Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ's role at the current company?

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ's current role is Social Media and Digital Marketing Manager.

What schools did Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ attend?

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ attended Kyiv-Mohyla Business School, Kbs Kyiv Business School, Mim-Kyiv, Ka Group, Ka Group, Olerom, Kyiv Pedagogical University, Coursera.

What skills is Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ known for?

Lana Herring ๐Ÿ‡บ๐Ÿ‡ฆ ๐Ÿ‡บ๐Ÿ‡ธ has skills like Digital Marketing, Online Advertising, Digital Strategy, Advertising, Media Planning, Online Marketing, Social Media Marketing, E Commerce, Web Marketing, Sem, Web Project Management, Seo.

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