• Work directly with the Founder to oversee the conceptualization and execution of all brand content and physical activations.• Ideate and art direct all of Kith’s campaign, lookbook, and editorial photoshoots as well as films. This includes overseeing concepts for set design/location of shoots, selection of models and talent, creating moodboards, overseeing the shoot calendar, executive produce the shoot, being on set to oversee the shoot, and all other matters that pertain to photoshoots for Kith, Kith Women, Kith Kids, and Kith Treats, as well as all third party partnership editorials.• Responsible for the conceptualization and execution for all physical activations in Kith’s global retail stores to create cohesive storytelling between the content and physical experience. Work closely with our production team and vendors to ensure the space is brought to life the way we want it. • Oversee the Kith Women & Kith Kids social channels as it pertains to aesthetic, rollout and promotion of product launches, while also overseeing all Kith’s main social channels and websites as it pertains to aesthetic. • Manage the Kith Women’s gifting list and lead those relationships. • Manage the following direct report roles:- Content Producer- Physical Activation Producer- Campaign Photographers- Stylist- Assistant Stylist- Marketing Coordinator- Retoucher

• Created and executed global social media strategy and content, supporting key communications initiatives• Served as community manager for @LouboutinWorld, @LouboutinHomme and @LouboutinBeauty channels,scheduling, posting and monitoring all social content• Monitored boutique Instagram accounts to ensure quality of content and adherence to global best practices• Moderated UGC and influencer content for potential feature on site and across global social platforms • Assisted in organization and content strategy for News section of the site, including liaising with global officeon translations and managing updates to editorial calendar• Conducted online influencer research for creative collaborations specific to digital; collaborated with pressoffices globally as needed to identify relevant influencers and KOL• Organized and compiled digital team reporting, Daily to Bi-Weekly to Monthly as well as special projects