Lance Ferguson Email & Phone Number

New York, United States

New York, Ny, Us

My creative partner Jon Goldberg and I work on pitches for numerous clients in the tech and B2B sectors. We then oversee creative executions for brands we win.Global Creative Lead on clients: Mediatek, Virtusa, Sonepar, Checkpoint, and Payoneer. The creative work we do ranges from all types digital and analog; Paid and Organic Social, Content Creation (as in short films), Branding, Event, PR, and Print adverts. Edelman is on the cutting edge of marketing in this century. Always creating for the future of brand messaging. It is one of the truly "media agnostic" firms.

Past Freelance Agencies:72 and Sunny LA, RG/A SF & NYC, Edelman, Mekanism, BBH NYC, Barbarian Group, Campfire, Arnold NYC, McCann NYC, Mother NYC, Crispin Porter Bogusky, Deutsch, Ogilvy, Johannes Leonardo, Lipman NYC

In 2011 I started a small independent Brooklyn-based creative company that specializes in advertising, film, branding, design and strategy. We've created numerous 360° campaigns, Identity projects, Music Videos, and Social Media films for brands. While most projects are too small for big agencies to handle but we love that size.Most creative firms want to convince their clients that what they do is unquestionable magic. On top of that they say that only the creatively anointed can understand the ceremony of messaging. This is not true with us. We simply have the experience, and it's given perspective, to be able to guide the work to a better place. All in all, communication is collaboration.

Brooklyn, New York, Us

State Farm Insurance:Oversaw and produced highly successful campaigns with Chris Paul for two NBA seasons. On-air, online, social, outdoor, and event were part of these. Ratings and business goals were exceeded.Oversaw and produced one of the highest viewed Facebook Live concerts with DJ Khaled, Chris Paul, Future, Jon Batiste, and Meek Mill in New Orleans for the NBA All-Star weekend.Developed and oversaw a Neighborhood Sessions TV show for TBS and State Farm featuring Usher. Along with Neighborhood Sessions I oversaw a series of 20 smaller documentaries on up and coming artists in partnership with iHeart radio. Over 30 million views so far.NFL:Oversaw and produced a Superbowl Brand spot that ranked in USA today's top 10. Developed a yearlong TV and Social youth campaign that has reached over 30 million impressions and still going. Brooklyn Nets:Oversaw the rebranded and strategy for the Nets. Developed and produced a recruitment series of bespoke films for top tier talent. Monumental Sports:Re-branded the network through logo mark, strategy, positioning, and on air.

New York, Ny, Us

While at Grey New York I oversaw and led global marketing creative on Hugo Boss Fragrances and GSK Aquafresh.I worked throughout my time at Grey on many successfully won pitches. BMW, NFL, Ketel One, Purolator, and E-Trade.I also created campaigns for Direct TV, Ketel One, Crown Royal, Advil, and Pringles.

New York, Ny, Us

While at Kirshenbaum and Bond I oversaw and created many successful 360° campaigns for Citibank, iVillage, Carabbas, Wendy's, and Panasonic.

Nyc , La, Us

At Chiat\Day LA I created numerous 360° campaigns for Infiniti. The creative work I did redefined Nissan's Infiniti brand as it's own type of luxury car. This work caused increased sales for every quarter that I worked on it. Infiniti's brand is still very much the same as I left it and it continues to create value for the brand in the luxury market. While at Chiat\Day I led and won the pitch for The Academy Awards. The work I did is still used to define the best promos that they have ever done for the Oscars.I also created work for Playstation, and worked on numerous successful pitches.

Portland, Or, Us

While at Wieden + Kennedy NYC I created numerous funny and always beautiful campaigns for ESPN. I led the video game launch for Nightmare Creatures 2 for Konami. One of the scariest, though wildly profitable, console games at the time.

Bfa, Communication Design

Education record