Lance Williford Email & Phone Number

Savannah, Georgia, United States

Tallahassee, Florida, United States

Provided direct graphics support for the Florida Legislature, working directly with Office Directors to design support materials for legislative initiatives.Developed visual branding guidelines to ensure consistent representation of the Office in print, social media and video.- Designed materials for digital distribution, including social media, email, and SMS delivery including, but not limited to, flyers, infographics, invitations, posters, invitations, and motion graphics. - Developed best practices for department including archival, turnaround guidelines, and copy guidelines.- Conceptualized and developed the messaging for the Legislature’s Office of Information Technology’s Ransomware Awareness promotion, including posters, table toppers and email graphics.

Moultrie, Ga

Worked directly with clients, designing a variety of media including corporate identity, marketing materials, website and social media graphics, and signage.- Provided artistic & creative guidance for clients, including branding development and style guides.- Created original artwork and illustrations and designed print, advertising, logos, web and mobile graphics, motion graphics, vehicle wraps, apparel, and merchandise.- Designed websites and online presences, including social media. Managed social media presence and created custom graphics to support marketing objectives.

Worked independently and collaboratively in a fast-paced, high-volume environment. Projects includedprint materials, website and mobile graphics, specialty websites (HTML), and signage.- Provided art direction & creative guidance as well as problem solving in line with goal-oriented objectives and campaigns.- Developed visual concepts, theming, decor and signage for new attractions and retail locations, often collaborating directly with HFE Corporate creative.- Created original artwork and illustrations, including fabrication and installation diagrams, marketing key art, and infographics.- Photographed attractions, events, and products for use in marketing and sales materials.- Developed visual branding guidelines for events and marketing campaigns to ensure consistency in tone.- Designed print and web materials including advertising, billboards, and email, web & mobile graphics, motion graphics, vehicle wrap, apparel, and merchandise.- Designed logos for events, attractions, and marketing promotions.- Administrated graphics request system and asset archival backup and developed department processes and procedures including best practices, turnaround guidelines, and planning guidelines.