Lance Dobson Email & Phone Number

United States

Phoenix, Arizona, US

I 2x Revenue and/or improve efficiency by 2x in 6 months to a year for Ecommerce Businesses(and others). I provide the following- Fractional CMO services for your growing business- PPC/Paid Search/Google shopping management services- Google Analytics implementation/analysis and reporting services- Reporting and general analytical integration- General.

I am an SEM/Paid Search expert with 12 years experience growing and maintaining paid search programs. Here at The Digital Stronghold, I have unified three different paid search programs into one. - Consolidated and managed the paid search program for The Tie Bar, Taylor Stitch, and Boston Scally. - Grew performance by double digits year over year..

Draper, Utah, US

- Managed Multi-million-dollar-a-month Paid Search Program at 1800-Contacts, Liingo Eyewear, and Boomerang Lenses- Grew paid search programs by double digits in 2021 and 2022- Managed SEO Program for 1800-Contacts, Liingo Eyewear, and Boomerang Lenses- Managed Martech/AdTech/Ad Ops Ecosystem- Organize and maintain marketing finance for Paid Media Team.

Draper, Utah, US

San Jose, CA, US

I make paid marketing programs better. Paid advertising is a constant cycle of finding growth and efficiency. My portfolio of companies include marketing programs spending as little as a few thousand a month to over $2MM per month. My current job highlights include: - Consult on Adobe Ad Cloud technology- Assist in building Search/Social/Display paid.

San Jose, CA, US

Park City, UT, US

- Managed all paid search and shopping campaigns increasing revenue by double digits YoY.- Restructured an over 1 million keyword account twice- Managed the transition of legacy PLAs into the new Shopping campaigns structure

Park City, UT, US

- Manage Premium/Enterprise Level PPC and SEO client accounts- Research and create Google Analytics and CRO processes- Research and develop better PPC and SEO management strategies

-Optimize and manage multiple PPC accounts for premium/enterprise level clients.-Analyze performance and research opportunities for new market expansion-Perform pre-sales audits on potential clients for PPC and SEO

Coached clients on internet business practices including: business setup, web design, market research, online business logistics, SEO, link building, PPC, social media marketing, and more.

Managed a team of 10 native Japanese distributor support agents. Worked to expand Japanese market under marketing and international business directors.

Supervised a team of 16 phone agents and separate team of 6 language coordinatorsPrepared performance reports and attendance reports using MS Excel and Office Handled with special customer issuesWorked with multiple departments to find solutionsCollaborated with management to devise new policies and procedures

Taught English to 3-4 Korean students per day via webcamFiled and kept track of individual progress and curriculum for up to 10 studentsWorked early morning hours to accommodate Korea time zone

Took Japanese/English sales support phone callsWorked with customers and employees to coordinate solutionsProvided customer support to new and experienced customersWorked with specialists and product coordinators on customer issuesPerformed data entry for customer enrollment and order placement