Lance Jackson Email and Phone Number
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Lance Jackson personal email
Lance Jackson phone numbers
Over 20 years of experience in online advertising and marketing. I am currently the CEO of Effectus Media Group, a leading ad network in the technology space. I have a comprehensive background in achieving sales and profit goals across multiple digital platforms and verticals, with an emphasis on the financial, technology, and real estate sectors.I lead a global team of sales and development professionals who deliver data-driven and profitable media solutions to our clients, reaching over 75 sites and 800 million impressions a month. I am passionate about analytics, insights, and research, and I use my expertise to optimize the ROI and performance of our campaigns. I also have extensive industry relationships and a proven track record of managing multi-million dollar P&Ls, budgets, contracts, and staffing. My core competencies include ad sales, sales management, media buying, business development, affiliate marketing, programmatic media buying, lead generation, SEO, SEM, social networking, and email marketing. My mission is to connect marketers with their technology-driven clients and drive growth and innovation in the online media space.
Beauty Unis
View- Website:
- beautyunis.com
- Employees:
- 4
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Beauty UnisPortland, Me, Us
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Vp Sales & Business DevelopmentBeauty Unis Oct 2023 - PresentI currently manage sales, marketing and business development for Beauty Unis. Beauty Unis was established in early 2019 by hockey athletes for hockey athletes. Our collective passion drives the vision, design and quality in every Beauty Unis apparel item we manufacture. Super stoked to have won the contract to outfit the entire 3ICE league for 2024 season!
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Business Sales & Marketing ConsultantBeauty Unis Nov 2021 - Sep 2023Sales, Marketing and Business Development Consultant. Onboarded CRM, Managed Search, Display and Social Media Marketing, Developed Team Store Opportunity and Managed Website Redesign.
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CeoEffectus Media Group Feb 2018 - PresentNewport Beach, California, UsOver the past 12 years, Effectus Media Group has grown into one of the largest ad networks within the technology space. With access to over 75 sites and 800 million impressions a month, we see ourselves as leaders when it comes to connecting marketers with their technology driven clients. We've come a long way from our humble beginnings back in 2008 when we were called upon by Microsoft to exclusively manage advertising for their Software Developer and IT community sites with simple display banner advertising. The sites we manage have expanded increasingly over the years as have the product offerings we're able offer our clients. Today our services include everything from strategic banner placements to dedicated email, newsletter sponsorships, virtual events, content syndication, lead generation and much, much more. Whether you're a website publisher or a company looking to reach this niche technology audience, we are the solution. Effectus Media truly has, "The Tech Audience You've Been Looking For". -
Director Of Business DevelopmentFoodtrux May 2020 - PresentPortland, Maine, UsEffectus Media was brought in to help launch the Food Truck Vendor recruitment side of the business. With our years of B2B experience, we've developed a plan to engage and recruit new Food Truck Vendors and drive app downloads. Email, Digital Programmatic Advertising, Affiliate Marketing, Business Development, Social Media and SEM are all tactics employed for this endeavor. We're excited to be a part of and working with the FoodTrux Team. -
PresidentNeudesic Media Group Jan 2011 - Feb 2018Irvine, Ca, UsNeudesic Media Group, a division of Neudesic, LLC - a global organization with over 500 employees, represents premium web sites that enable advertisers to target Technology-Focused users in the Software Development and IT Professional environments with custom campaigns that work.We currently attract over 100 Million Visitors over 600 Million Monthly Page Views that generates over 1 Billion Impressions/month.Our sites consist of Microsoft owned community-based portals like www.ASP.net and www.IIS.net. We also manage many other properties in the Technology vertical including: www.WROX.com, www.w3Schools.com and the Cisco Support Community web site... just to name a few. In addition, we have relationships with sites like Tom's Hardware, and Daniweb whereby we act as an extension of their sales team. I currently manage all aspects of the business including Online Advertising Sales, Business Development, New Publisher Acquisition, oversee the Development and Hosting of the Microsoft properties, lead our agency initiatives and outreach as well as general accounting and P&L. Our division has seen consistent revenue growth since inception back in 2008, and the future looks even brighter. -
Director, Sales & Business DevelopmentNeudesic Media Group Dec 2008 - Dec 2010Irvine, Ca, UsI managed Online Advertising Sales and Business Development for the company primarily targeting the larger Top-Tier advertisers, managing the sales team, leading the various 4A agency relationships and directing the efforts for new publisher acquisitions. I led the team that increased sales by 56% inside of 12 months and 123% inside of 18 months. Spearheaded the effort to bring on a large publisher network and new sites that increased our total number of publishers from 7 to over 120 and increased our inventory by more than 125 Million impressions.
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Vp Business DevelopmentForeclosure Trackers, Inc. Jan 2008 - Dec 2008As the VP of Business Development for a start-up, I wore several hats. My primary job was to drive traffic to the site as economically as possible through strategic relationships, Social Networking and Affiliate Marketing. I was also charged with negotiating targeted online and offline media buys to increase the traffic as well as fill seats for our educational seminars.
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National Advertising SalesLocal.Com Jun 2007 - Jan 2008Irvine, Ca, UsDevelop relationships with large traditional advertising agencies. Sell advertising space to large online advertisers. Work with online advertising networks and develop direct client relationships to monetize the traffic to Local.com -
National Advertising ManagerRealtytrac Inc. May 2006 - Jun 2007Irvine, California, UsManaged an advertising team that monetized the traffic on RealtyTrac.com through CPM, CPC and CPA banner advertising. Built and managed Advertising Agency relationships. In addition, managed email campaigns and worked on new business development ideas. Doubled advertising revenue on the site in under 6 months. Key accounts included; Nextag, Adteractive, Lowes, Adchemy, LowerMyBills and networks like Advertising.com and Industry Brains. -
Vp Operations - Partner/OwnerAdbrokerz.Com Apr 2001 - Aug 2005New business development. Primarily called on direct response clients and set up media buying campaigns for them via CPM, CPC and CPA formats. Also managed day to day operations of the business as well as the sales staff.
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National Advertising ManagerO'Connor Agency - A Tmp Worldwide Company Aug 1996 - Mar 2001In charge of new Business Development. O'Connor Agency was a National Certified Marketing Representative (CMR) for the Yellow Pages Industry. Landed key accounts with Hyundai, Suzuki, Conroy's 1-800-Flowers, Sterling Optical and Vons/Safeway Markets. Eventually helped start up the Interactive division of the agency to supplement our clients' print advertising. O'Connor was sold to TMP Worldwide/Monster.com in 1996.
Lance Jackson Skills
Lance Jackson Education Details
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California State University, FresnoCommunications-Advertising -
Atwater HighGeneral
Frequently Asked Questions about Lance Jackson
What company does Lance Jackson work for?
Lance Jackson works for Beauty Unis
What is Lance Jackson's role at the current company?
Lance Jackson's current role is VP Business Development @ Beauty Unis, LLC - Digital Marketing & Sales Executive Veteran.
What is Lance Jackson's email address?
Lance Jackson's email address is la****@****mac.com
What is Lance Jackson's direct phone number?
Lance Jackson's direct phone number is +170476*****
What schools did Lance Jackson attend?
Lance Jackson attended California State University, Fresno, Atwater High.
What are some of Lance Jackson's interests?
Lance Jackson has interest in Football, Casinos, Exercise, Sweepstakes, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, Watching Basketball.
What skills is Lance Jackson known for?
Lance Jackson has skills like Online Advertising, Lead Generation, Email Marketing, Seo, Advertising, Marketing, Advertising Sales, Online Lead Generation, New Business Development, Sales Management, Sem, Social Networking.
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