CEO of McDaniel Entertainment since 2020: consulting, writing, making movies, and virtual reality. Former Executive Director of deadCenter Film Festival, 2010-2020, named Oklahoma's Outstanding Arts & Cultural Nonprofit and a Governor's Arts Award winner. Former technology and brand consultant in San Francisco, New York, and London. Lance created and managed original websites for Starbucks, Star Wars, Harley Davidson, Dockers, Homegrocer, and Hard Rock Café. Filmmaker who has worked on 21 feature films, including Oscar-winner Million Dollar Baby. Lance has written, directed, and produced five feature films, seven short films, three virtual reality films, three documentaries, and produced two television specials for Armed Forces Entertainment. He has also written a weekly film column for the OKC Friday Newspaper since 2011. Selected for the Golden Bull Award from Leadership Oklahoma, Oklahoma Creativity Ambassador from Creative Oklahoma, Distinguished Alumni from Heritage Hall School, and Grand Marshal of the Oklahoma Pride Alliance Pride Parade. He was voted Best Oklahoma Filmmaker by 405 Magazine, Best Nonprofit Leader by Slice Magazine, and Fifty Most Powerful by OKC Friday Newspaper.