Having started my career more than 25 years ago, I bring a wealth of commercial experience in marketing, sales, product innovation, customer success and general management. I am an expert in creating new markets and categories, positioning start-ups and established software and services companies for scalable growth in highly competitive industries, developing differentiated business strategies and solutions, and generating massive interest, demand and revenue for brands.Core capabilities:• Marketing and sales leadership positions within cloud / SaaS companies• Member of executive team, comfortable interfacing with board and investors• Leader, coach, able to roll-up sleeves as well as direct global teams and programs• Build marketing and sales organizations to support ambitious business growth• Establish sales processes and methodologies, train and lead sales teams • Shorten sales cycle by employing content-rich account-based engagement strategy• Create and deliver differentiating brands and value propositions • Develop and run strategic partnerships and programs• Research, develop and launch products, expand into adjacent markets • Design digital customer lifecycle capability to deliver superior customer experience I have been fortunate to live and work in four countries (in North America and Europe) and, as a result, I have extensive international experience and knowledge of social and economic trends in these regions. I am in my environment when working for challenger brands, entrepreneurial executives and individuals who seek to challenge the status quo. Some highlights:• Designed innovative revenue engine for #FinTech, #Insuretech, #RegTech, #ProcureTech, #HRTech companies • Led initiative to develop world’s first standardized HR taxonomy, #peopleanalytics metrics• Ran communications strategy for two IPOs in US (NASDAQ) and UK (AIM)• Early evangelist of SaaS solutions; speaker and consultant on the value of data • Ran strategic public relations agency of 30 employees and £3 revenue