Lance Weatherby

Lance Weatherby Email and Phone Number

Atlanta, GA, US
About Lance Weatherby

Utilizing 25 plus years of sales and marketing technology industry experience to help CEOs of growth and scale companies accelerate revenue growth. Functional expertise spans go-to-market strategy, product development, business development, sales, marketing, operations, and general management. My sweet spot is helping early-stage companies that have product/market fit and are looking to massively accelerate growth. I've helped create market-leading businesses that have generated more than $2 billion in shareholder value.✉ lance@weatherby.net.

Lance Weatherby's Current Company Details
Weatherby Partners

Weatherby Partners

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Partner
Atlanta, GA, US
Lance Weatherby Work Experience Details
  • Weatherby Partners
    Partner
    Weatherby Partners
    Atlanta, Ga, Us
  • Weatherby Partners
    Partner
    Weatherby Partners 2004 - Present
    Holding company for advising, and investing initiatives where I help CEOs of high-growth potential early-stage technology companies. Current commitments and engagements include CallRail, Cypress.io, Flashpoint, Gridline, Infinite Giving, IRALOGIX, Kobiton, Managr, and The Players' Lounge.
  • Safely
    Advisor/Fractional Head Of Marketing
    Safely 2021 - 2023
    Atlanta, Georgia, Us
    The leader in short-term rental protection.• Created and led functional marketing team to address business development, demand generation, content marketing, SEO, and social media. • Led marketing efforts to grow revenue $5 million in 2021, ramping to $19 million revenue run rate.
  • Bellwood
    Advisor
    Bellwood 2013 - 2023
    Atlanta, Ga, Us
    Advised Badgey, PerfectPost, and Bellword CEO on strategic matters during its evolution.
  • Visily
    Go-To-Market Consultant
    Visily 2022 - 2022
    Atlanta, Georgia, Us
    AI-Powered Design and Wireframing.Assisted CEO with initial go-to-market strategy and product-led growth motion.
  • Kobiton
    Advisor / Interim Cmo
    Kobiton 2021 - 2022
    Atlanta, Ga, Us
    Making mobile apps work better everywhere.Brought on as a part-time advisor to develop product-led growth initiative. Served as interim CMO for 10 months leading business development, demand generation, and product marketing.
  • Sugarcrm
    Vice President Sales Development
    Sugarcrm 2019 - 2021
    San Francisco, Ca, Us
    The world's first time-aware customer experience platform, an Accel-KKR portfolio company.Bridging the gap between sales and marketing to create more pipeline for the field sales team.• Team consistently leds all regions in conversion rates.• Implemented sales acceleration and AI virtual assistant applications to increase conversion rates and acquire more sales opportunities. Led global rollout based on effectiveness.• Provided business development, marketing, and sales leadership in the post-acquisition integration of Salesfusion into SugarCRM.
  • Salesfusion
    Vice President Of Sales
    Salesfusion 2018 - 2019
    Atlanta, Ga, Us
    Marketing automation platform for small marketing teams. Acquired by SugarCRM.• Increased new bookings over 100%.• Drove revenue growth by 20% during the first two quarters with the company.
  • Cypress.Io
    Go To Market Advisor
    Cypress.Io 2017 - 2018
    Atlanta, Georgia, Us
    Fast, easy and reliable testing for anything that runs in a browser.Assisted CEO and board with initial go-to-market strategy to monetize open-source software.
  • Callrail
    Vice President Of Sales And Marketing
    Callrail 2015 - 2017
    Atlanta, Ga, Us
    The market share leader in phone call analytics.Created and implemented revenue growth plans while overseeing the sales and marketing functions. Built sales and marketing team from five to twenty six while implementing an integrated marketing technology stack and predictable revenue sales processes to effectively and efficiently rapidly grow the company into a recognized market leader.• Increased ARR from $3 million to $20 million.• Recognized by the Inc. 500 as the fastest growing software company in the Southeast.• Ranked 34th on Deloitte's 2016 North America Technology Fast 500.• Positioned company as top-rated call tracking application on software review sites Capterra, G2, and Google Analytics Partners.• Increased monthly new customer run rate by 170%.• Grew customer base from 10,000 to 60,000 companies.
  • Half Off Depot, Inc.
    Chief Operating Officer
    Half Off Depot, Inc. 2011 - 2014
    An e-commerce marketplace for consumer goods and services.Provided strategic leadership working closely with the CEO, board of directors, and other senior managers to achieve aggressive growth. Directly managed sales, marketing, product development, and technical operations. • Recommended and contributed to the implementation of market roll-up strategy including identifying acquisition targets, negotiating transactions, overseeing due diligence, and closings. • Integral in securing venture debt to finance acquisitions.• Oversaw development of proprietary e-commerce technology platform.• Sales run rate more than tripled to $22 million and member base growth from 250,000 to 4 million users.
  • Advanced Technology Development Center
    Startup Catalyst
    Advanced Technology Development Center 2006 - 2011
    Atlanta, Ga, Us
    Georgia Tech’s nationally recognized technology accelerator.Built high potential startup technology companies by collaborating with entrepreneurs in developing strategic business plans, building teams, raising capital, and implementing go to market plans.• Provided early stage consulting to hundreds of startups that collectively raised over $100 million in angel and venture capital. Notable clients included BLiNQ Media, BrightWhistle, Clearleap, EndGame Systems, KontrolFreek, PlayOn Sports, Purewire, and Scoutmob.• Spearheaded new programs that engaged a new generation of entrepreneurs and increased applicants to ATDC by 107%.
  • Pgi
    Fractional Marketing Planning And Strategy
    Pgi 2007 - 2007
    Alpharetta, Ga, Us
    Created a comprehensive revenue model and marketing plan for PGI's emarketing business unit.
  • Biltmore Communications
    Business Development And Operations Consultant
    Biltmore Communications 2004 - 2006
    Us
    Triple play digital services provider. Acquired by DirecPath.• Developed proposal that resulted in $4.8 million contract award from Georgia State University, growing the company’s business by over 25%.• Oversaw operational implantation of contract.
  • Ciphertrust, Inc.
    Chief Marketing Officer
    Ciphertrust, Inc. 2003 - 2004
    Us
    A leading messaging security company acquired by Secure Computing for $274 million.Led all aspects of the company’s marketing activities including analyst relations, brand strategy, channel programs, direct marketing, marketing communications, product marketing, and public relations. Managed staff of eight and $2.5 million budget.• Created and implemented comprehensive marketing plan that enabled company to achieve 200% growth in 2003 and 100% growth in 2004• Scaled lead generation to grow business from $10 million to $44 million in revenue.
  • Earthlink, Inc.
    Executive Vice President And General Manager
    Earthlink, Inc. 2000 - 2003
    Atlanta, Georgia, Us
    A national Internet service provider with $1.4 billion in annual sales.Business unit P&L responsibility for EarthLink’s mobile wireless and Internet appliance businesses. Developed and executed strategy to extend business beyond the personal computer. Managed team of 140 in business development, marketing, operations, product development, and product management, as well as an overseas subsidiary.• Launched and grew business to 195,000 customers generating $45 million.• Earned recognition as best in class for Services by Mobile Computing.• Engineered acquisition of OmniSky Corporation and Cidco Corporation.
  • Mindspring Enterprises, Inc.
    Executive Vice President Of Sales Marketing And Business Development
    Mindspring Enterprises, Inc. 1998 - 2000
    Se
    Internet service provider offering consumer access and web hosting services. IPO March 1996. Merged with Earthlink in 2000.Set and implemented overall growth strategy for business and consumer offerings. Oversaw business development, marketing, product development, and product management. • Exceeded 1999 plan, growing revenues to $328 million, a gain of 182%.• Surpassed 1998 plan, growing revenues to $115 million, a 117% gain.• Built customer base from 341,000 to over 1.3 million users.• Effectively scaled annual marketing expenditures from $10 million to $93 million.• Recognized as one of Marketing Computers “1999 Marketers of the Year.”
  • Mindspring Enterprises, Inc.
    Vice President Of Business Development
    Mindspring Enterprises, Inc. 1996 - 1998
    Se
    Led team of 20 in quest to obtain new customers. Responsible for achieving revenue plan in excess of $50 million and controlling $4.7 million departmental budget. Directed acquisitions, field marketing, OEM sales, and retail sales functions. Established national business development strategy.• Exceeded 1997 new customer goal while lowering average subscriber acquisition cost by 22%.
  • Mindspring Enterprises, Inc.
    Market Development Manager
    Mindspring Enterprises, Inc. 1995 - 1996
    Se

Lance Weatherby Skills

Start Ups Entrepreneurship Strategy Strategic Planning Strategic Partnerships Business Development New Business Development Marketing Strategy Social Media Marketing Leadership P&l Management Management Product Management E Commerce Corporate Development Startup Marketing Saas Competitive Analysis Lead Generation Digital Strategy Product Development Mergers And Acquisitions Online Marketing Sales Digital Marketing Mobile Devices Internet Team Building Analytics Social Media Marketing Customer Acquisition Salesforce.com Integrated Marketing Crm Program Management Online Advertising Business Strategy Email Marketing Product Marketing B2b Executive Management Marketing Communications Public Relations Go To Market Strategy Advertising Venture Capital Budgets Seo Sem

Lance Weatherby Education Details

  • Indiana University - Kelley School Of Business
    Indiana University - Kelley School Of Business
    Master Of Business Administration - Mba
  • The Wharton School
    The Wharton School
    Mergers & Acquisitions
  • Eastern Kentucky University
    Eastern Kentucky University
    Marketing

Frequently Asked Questions about Lance Weatherby

What company does Lance Weatherby work for?

Lance Weatherby works for Weatherby Partners

What is Lance Weatherby's role at the current company?

Lance Weatherby's current role is Partner.

What is Lance Weatherby's email address?

Lance Weatherby's email address is lw****@****crm.com

What is Lance Weatherby's direct phone number?

Lance Weatherby's direct phone number is +140487*****

What schools did Lance Weatherby attend?

Lance Weatherby attended Indiana University - Kelley School Of Business, The Wharton School, Eastern Kentucky University.

What are some of Lance Weatherby's interests?

Lance Weatherby has interest in E Commerce Platforms, Marketplaces, Mobile, Collecting Antiques, Exercise, Social Media, E Commerce, Home Improvement, Reading, Sports.

What skills is Lance Weatherby known for?

Lance Weatherby has skills like Start Ups, Entrepreneurship, Strategy, Strategic Planning, Strategic Partnerships, Business Development, New Business Development, Marketing Strategy, Social Media, Marketing, Leadership, P&l Management.

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