Lanelle Duke Email & Phone Number

Minneapolis, Minnesota, United States

Oversees the entire product lifecycle, including ideation, development, launch, and iterationDevelops product roadmaps, feature requirements, and user stories that align with corporate objectivesChampions a customer-centric approach in product development, continuously seeking feedback and insights from customers to inform product design and enhance the.

Minneapolis, Minnesota, United States

South Portland, Maine

Drove short and long-term growth by defining, articulating, and executing productvision and roadmaps to support organizational strategiesAchieved an NPS of 57.2% and a top-two box customer satisfaction rate of 91% viacollaborative product design and creating an engaging, community-basedcustomer experienceCreated a new channel for customer to access.

South Portland, Maine

Created a culture of innovation to rapidly deliver cutting-edge products, maintaincompetitive differentiation, and foster the organization’s reputation as a market leaderLed Agile project teams comprised of customers and associates to define, design,develop, and test data-based product solutions and featuresSolved long-standing industry issues by assisting.

South Portland, Maine

Discovered urgent, pervasive, and unmet market needs by incorporating design thinkingmethodologies into the management of research-based project teamsGuided technical project teams to successfully design, develop, and launch new productfeatures and enhancementsConceptualized a forward-thinking product solution framework by facilitating teams of.

Portland, Maine

Spearheaded the organization’s transformation from sales-driven to market-driven product managementEnabled the rapid and successful development of products by developing,implementing, and communicating new processes and best practicesDirected strategy and development for existing products across multiple distributionchannels worth approximately $325.

Led marketing and sales strategy for the US Family Health Plan resulting in 10% net new membership growth, increasing annual revenue by approximately $17 millionLaunched a successful Medicare Advantage HMOOversaw the development and implementation of new products and business venturesIncreased customer engagement and loyalty by designing and executing.

Portland, Maine

Initiated and managed internal and external collateral material projects.Developed and executed external direct mail campaigns.Created and placed newspaper, magazine, radio, and yellow page ads.Managed patient satisfaction survey process.Created reports and analysis to track campaign effectiveness, and budget and acquisition, goals.Organized and.

South Portland, Maine

Developed newsletters, sales proposals, brochures, presentations, and the corporate website.Coordinated and organized large corporate events and employee functions.

Mba, Business Administration

Bs, Marketing/Management