Lane Rizzardini

Lane Rizzardini Email and Phone Number

Driving Growth for Sleep Dentists | Co-Owner at Sleep Apnea Leads | Transforming Sleep Practices with Proven Marketing Strategies @ Sleep Apnea Leads
Dallas, TX, US
Lane Rizzardini's Location
Dallas, Texas, United States, United States
Lane Rizzardini's Contact Details

Lane Rizzardini work email

Lane Rizzardini personal email

About Lane Rizzardini

It’s not about Google.It’s not about Facebook.It’s not about your website or your highly segmented email lists.It’s about what changed in a person’s life that has them seeking out someone like you.It’s about the hope they have meeting you for the first time, that they made the right choice inviting you into their lives.It’s about the nervous excitement they feel as they wait for what they hope will be what they’ve envisioned for so long.It’s about the joy that washes over them as they shake your hand or maybe even hug you, thankful to have somehow found the one who really understood them and delivered exactly what they wanted.It’s not about marketing your business, it’s about centering everything you do around the simple fact that your customers are human beings.It’s about People Serving People.Let us serve you.

Lane Rizzardini's Current Company Details
Sleep Apnea Leads

Sleep Apnea Leads

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Driving Growth for Sleep Dentists | Co-Owner at Sleep Apnea Leads | Transforming Sleep Practices with Proven Marketing Strategies
Dallas, TX, US
Employees:
4
Lane Rizzardini Work Experience Details
  • Sleep Apnea Leads
    Sleep Apnea Leads
    Dallas, Tx, Us
  • Sleep Apnea Leads
    Co-Owner
    Sleep Apnea Leads Oct 2022 - Present
    Sleep Apnea Leads was founded by real marketers who cracked the code on the sleep apnea industry that other marketing companies had abandoned for being too difficult. We realized there was massive opportunity to serve sleep dentists in building thriving dental sleep businesses that save lives.If you’re tired of:- Cookie cutter systems promising the world- Lead gen funnels that fizzles out after 90 days- Getting burned by marketing company after marketing company It’s time to commit to a program that:- Drives qualified leads NOW- Builds your pipeline for the future- Can adapt to your unique needs- Makes you the authority in your market- You OWN
  • Dds Flowers
    Co-Founder
    Dds Flowers Aug 2024 - Present
    Grow Your Reputation for Patient CareDDS Flowers is a one-stop portal for showing patients you care with post-treatment floral delivery. Every order gets sent with a custom QR code designed to encourage patients to leave you positive reviews about their experience with you and share their experience with others.
  • Marion Relationship Marketing
    Co-Owner
    Marion Relationship Marketing Jan 2019 - Present
    Richardson, Tx, Us
    Our mission is to help businesses drive more customers and create amazing service experiences through comprehensive strategies tailored to your customer’s emotional buying journey. We do this through tailored strategies that fall into four categories:Identify - Utilizing existing proprietary data from your business as well as industry research, we build a profile of your ideal customer, where they are, how we can reach them, and what their emotional journey to needing your services looks like.Connect With - This is what you typically think of when you think of branding & marketing. Based on the research and our understanding of your customer, we’ll develop a full funnel strategy designed to hit them at each stage of their buying journey, increasing effectiveness and reducing Cost Per Lead.Serve - We know the work has only begun once the phone rings. That’s why we dive into the customer service experience, identifying opportunities to wow clients and increase referrals without increasing your workload.Create Champions - It costs five times as much to acquire a customer as it does to keep them. With all the effort we put into helping you get clients, we think it’s important to help you keep them coming back. We’ll help put programs and systems in place that turn first time customers into lifelong customers and raving fans.
  • Pool Builder Lead Rocket
    Director Of Product Services
    Pool Builder Lead Rocket Feb 2016 - Dec 2018
    Austin, Tx, Us
    Oversees all products, services, people and processes for Pool Builder Lead Rocket, focusing on quality, scalability and growth.CORE FOCUSES:1. Process Management- Maintain a high level of documentation for all vital PBLR processes- Improve processes continually over time, increasing efficiency and quality- Improve the client experience over time by making all processes customer-first- Increase company's ability to scale, creating better service to more clients 2. Product Team Management- Ensure all product team members are empowered and equipped to perform their roles- Develop high levels of accountability for all product team members- Set up the team to grow, individually and collectively - Ensure all efforts lead to better client support and more client focus3. Digital Marketing Strategy- Continually research new advances in digital marketing - Measure which marketing efforts lead to the best return on investment- Grow and improve product offerings over time- Make proactive changes as needed to improve customer service4. Quality Control- Ensure that the value for every client exceeds the investment they make- Reduce the number of errors in the development process- Work with Launch Specialist to ensure each launch is flawless- Create standards to measure all processesPrimary Skills:- Systems mastery- Leadership- Communication- Attention to detail- Planning
  • Pool Builder Lead Rocket
    Sem Operations Manager
    Pool Builder Lead Rocket Jun 2015 - Feb 2016
    Austin, Tx, Us
    The SEM Operations Manager is a first of its kind position designed to oversee and help organize, structure and streamline the company's SEM processes.Responsibilities will cover:• Designing the client onboarding process to quickly and efficiently delegate tasks amongst the team to get a new client from sale to active account• Identifying a reporting system flexible enough to accommodate the company’s needs and preferences while delivering an on time, transparent experience for the client• Design of new team roles necessary to growth of company and consistent delivery of results to clients• Prospecting and hiring of new team members• Management and delegation of tasks to team members• Analysis and design of current and future AdWords and Bing AdCenter campaign structures in an effort to create more thoroughly and swiftly built campaigns based on vertical-specific best practices• Ongoing analysis of campaign structures to determine opportunities for further optimization
  • Pool Builder Lead Rocket
    Customer Advocacy Specialist
    Pool Builder Lead Rocket Nov 2014 - May 2015
    Austin, Tx, Us
    The Customer Advocacy Specialist will develop and manage medium to large Paid Search accounts and marketing campaigns, working closely with clients on a daily basis to make sure they are receiving optimal results.Responsibilities will cover:• Analysis of and implementation of improvements for Google & Bing PPC, Display & Remarketing campaigns• Onboarding - Introduction to new clients and when campaign pushes live• Onboarding - Send remarketing ads to client for approval (adjust if needed)• Screen shots to client showing ads are live and you will be in touch soon, as we gather for data• Advising on overall internet presence, such as social media, reputation, listing sites, etc.• Advising on website quality and conversion optimization• Claiming and/or creating Google My Business, Yelp, YouTube, and other presence sites.• Maintain ongoing client touchpoint schedule• Identify upsell opportunities• Development of standardized and/or customized reporting for clients per need• Call listening and suggestions to client for improvement as needed• Work with PPC Team to update Ads per changes in specials, calls to action, etc.• Convey necessary campaign changes or updates to PPC Team based on client meetings and analysis
  • Reachlocal
    Campaign Consultant
    Reachlocal Aug 2012 - Oct 2014
    Woodland Hills, Ca, Us
    Charged with creation, analysis & improvement of a vast range of SEM campaigns including PPC, Display & Chat with a focus in management of large automotive accounts. Responsible for managing day to day campaign performance, assessing campaign trends, facilitating client advertising performance discussions, and identifying creative new advertising techniques to further client campaign performance.Accomplishments• Managed 150+ campaigns at a value of $290,000 in monthly revenue• Through new sales and upsells increased revenue $80,000 over three month period.Key Competencies:• Customer Focus• Analytical Thinking• Learning on the Fly (Learns new concepts quickly)• Conflict Management
  • Reachlocal
    Senior Web Presence Professional
    Reachlocal May 2012 - Aug 2012
    Woodland Hills, Ca, Us
    In addition to the assigned tasks of the Web Presence Professional, served as team manager charged with oversight and leadership of Web Presence program for 85+ clients totaling $128,000 in monthly revenue.Accomplishments• Oversaw task completion and coordinated work items for team• Monitored and maintained team quality and work performance• Achieved 70% team retention rate mentoring new employee staff directly under my supervision & direction
  • Reachlocal
    Web Presence Professional
    Reachlocal Mar 2011 - Apr 2012
    Woodland Hills, Ca, Us
    • Piloting Beta programs to improve workplace efficiency and performance by utilizing team structure • Team structure helped improve Automotive Division's renewal rate from 30% to 60% in six months• Piloting Sales Engineering Program to assist sales force in selling of ReachCast• Performing Setup and Configuration Services for ReachCast and associated services• Conducting 1:1 coaching and on-boarding sessions with clients to educate them on the tools, benefits and theory behind the ReachLocal ReachCast offering• Analyzing and troubleshooting ReachCast setup and configuration issues• Providing recommendations to clients on how to extend and improve their web presence performance and results• Advising clients on Reputation Management techniques and strategies• Editing and optimizing personalized content with SEO in mind• Researching and counseling clients on customer social feedback• Promoting events and offers for clients through their business social network
  • Bruno Boys Fantasy Football
    Staff Writer
    Bruno Boys Fantasy Football Aug 2010 - Aug 2012
    San Bruno, Ca, Us
    -Provide in depth and well-researched content for a top 20,000 most-visited website during football season-Moderate and run weekly live advice chats as resident fantasy expert-Help build customer loyalty and expand the Bruno Boys brand through personalized advice on the forums and hosting Live Chats
  • Rotowire.Com
    Baseball Writer
    Rotowire.Com Mar 2011 - Aug 2011
    Madison, Wi, Us
    -Provide in depth and well-researched content for award-winning fantasy sports website-Recap late MLB games-Write weekly informative pieces on changing baseball lineups
  • Grand Avenue Preschool And Daycare
    Teacher - After School Care
    Grand Avenue Preschool And Daycare Jun 2010 - Mar 2011
    - Instruct and monitor children ages 4-10- Provide safe, fun environment for children to come after school where they can receive homework help and interact with other children their age- Spent summer teaching the children the basics of a variety of sports such as soccer, kickball, and baseball
  • Patch.Com
    Freelance Writer
    Patch.Com Nov 2010 - Feb 2011
    New York, Ny, Us
    -Write informative new pieces covering important events in the Darien community
  • Digital Sports Daily
    Staff Writer
    Digital Sports Daily May 2010 - Aug 2010
    - Wrote news, opinion, and entertainment pieces on topics selected by myself or by editor assignment- Content viewed by over 10,000 unique visitors per week
  • Fantasy Planet
    Staff Writer
    Fantasy Planet Oct 2009 - Aug 2010
    -Worked for affiliate websites Fantasyfootball.com and Fantasybaseball.com-Provide entertaining and informative content read by over 5,000 unique visitors per week-Worked on weekly article deadlines
  • Lambda Chi Alpha
    Fraternal Educator
    Lambda Chi Alpha Feb 2009 - Oct 2009
    Bloomington, In, Us
    • Managed and mentored 15 fraternity “associates”• Planned and organized team-building activities and led educational discussions• Served as intermediary between associates and the brotherhood• Attended weekly officer team meetings and built out work schedules for fraternity members
  • Bonneville Chicago Radio Group
    Intern - Promotions
    Bonneville Chicago Radio Group May 2009 - Aug 2009
    -Traveled around the Chicagoland area promoting businesses and interacting with station fans at major events like Taste of Chicago and Bike the Drive-Wrote post-event write ups, promotional website copy, a radio advertisement, and contest winner notification letters-Worked closely with sales team to develop impactful events and advertising packages for our clients which included Panera Bread, AutoZone, and Starbucks-Managed and revamped station's social media presence, resulting in an increase of over 75 more Facebook fans per month for the remaining two months of my time there

Lane Rizzardini Skills

Editing Creative Writing Web Content Production Social Media Writing Online Reputation Management Seo Copywriting Online Marketing Web Content Management Social Media Marketing Social Media Development Client Retention Blogging Copywriting Social Networking Copy Editing Public Relations Digital Media Seo Facebook Proofreading Marketing Strategy Digital Marketing Promotions Customer Service Content Management Customer Relations Content Development New Media Web Content Youtube Online Advertising Sem Web Marketing Mobile Marketing Marketing Communications Advertising Lead Generation Ppc Email Marketing Google Adwords Press Releases Web Analytics Content Strategy Search Advertising Wordpress Digital Strategy Integrated Marketing Display Advertising Interactive Marketing

Lane Rizzardini Education Details

  • Indiana University - College Of Arts And Sciences
    Indiana University - College Of Arts And Sciences
    In; English

Frequently Asked Questions about Lane Rizzardini

What company does Lane Rizzardini work for?

Lane Rizzardini works for Sleep Apnea Leads

What is Lane Rizzardini's role at the current company?

Lane Rizzardini's current role is Driving Growth for Sleep Dentists | Co-Owner at Sleep Apnea Leads | Transforming Sleep Practices with Proven Marketing Strategies.

What is Lane Rizzardini's email address?

Lane Rizzardini's email address is la****@****ail.com

What schools did Lane Rizzardini attend?

Lane Rizzardini attended Indiana University - College Of Arts And Sciences.

What are some of Lane Rizzardini's interests?

Lane Rizzardini has interest in Collecting Vinyls, Fantasy Sports, Running, Chicago Sports, The Outdoors, Creative Writing.

What skills is Lane Rizzardini known for?

Lane Rizzardini has skills like Editing, Creative Writing, Web Content Production, Social Media, Writing, Online Reputation Management, Seo Copywriting, Online Marketing, Web Content Management, Social Media Marketing, Social Media Development, Client Retention.

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