Lane Latimer Email & Phone Number

Nashville, TN, US

Nashville, Tennessee, United States

Nashville, Tennessee, United States

• Manage campaign program ideation
• Create brand bespoke campaigns to achieve specific KPIs
• Use data to inform concepts
• Copy write deck content and pitch to current and potential clients

Greater Nashville Area, TN

• Strategize and implement social media ads to aid in brand awareness and to improve event attendance
• Create and execute marketing plans for a wide range of clients
• Collaborate with labels, management, booking agents, and promoters on music releases, tour dates, and appearances
• Pitch and deliver media placements regionally, nationally, internationally and in niche markets, securing multi-platform coverage with outlets
• Initiate and facilitate influencer relations for Spotify as part of the Spotify Concierge team, onboarding over 300 influencers with a combined multi-million reach to the Spotify VIP program over a period of 6 months
• Social media management and maintenance for clients; suggest best practices and analyze data to improve platform engagement (using unpaid strategies, grew client’s Instagram 74%)

Knoxville, Tennessee Area

• Updating artist information in Mastertour, Song Kick, and Facebook
• Updating and inputting artist contracts and bookings using Red11
• Contact international vendors for band merchandising while touring
• Assist in festival preproduction for Rhythm and Blooms
• acted as day-of coordinator during the festival

Knoxville, Tennessee Area

• Develop new ideas to keep the Knoxville community engaged year-long (i.e. monthly biscuit brunches featuring local chefs)
• Increased social media engagement by increasing Facebook engagement 30%, Instagram followers by 300%, and regularly engaging with followers
• Interview, research, and write blogs for Great American Country social media campaign, “50 States of Biscuits”
• Design all biscuit merchandise; manage online store
• Research, contact, and coordinate biscuit vendors
• Provide day-of-event coordination and volunteer management

Knoxville, Tennessee Area

• Create content for social media platforms including Facebook, Instagram, and Twitter for multiple biscuit related accounts
• Increase social media following through innovative posts (Instagram- 17% or 300+, Twitter- 5% (250+), Facebook 5% or 200+)
• Extended Facebook post reach by 10 times the audience (1500+)
• Interview, research, and write blogs for social media campaign “50 States of Biscuits”
• Contact national restaurant owners for Great American Country content

Knoxville, Tennessee Area

• Create content for weekly newsletters and on-sales
• Adjust festival Wordpress site for search engine optimization
• Collect and curate artist bios for festival websites
• Organize, monitor, and collect quotes for weekly media updates relating to any festival artists
• Monitor social media feeds, consumer feeds, and record analytics
• Create events on all Tennessee tourist sites for ACE managed venues

Greater Nashville Area, TN

• Conduct pre-production research
• Contact potential vendors to collect quotes and adjust budgets
• Observe and participate in site visits, tastings, and event meetings
• Organize vendor budget sheets
• Assist in the creation of decks for client proposals