Laney Tran Email & Phone Number

Charlotte, Nc, Us

•Oversee attorney and firm nominations and survey submissions for award rankings, such as Best Lawyers in America, Best Law Firms and Super Lawyers.•Assist with distributing electronic communications, such as client alerts, website releases, publications, blog posts, invitations and more.•Assist with content development for the firm website, social media and business development pitch materials.•Coordinate and produce content for social media campaigns, such as Black History Month, Women’s History Month, Pride Month, Pro Bono Week, Year in Review and more.•Coordinate and review practice area submissions for Chambers USA rankings.•Produce and analyze Google Analytics/Matomo reports to view website traffic and content engagement.•Assist with submitting documentation for CLE program accreditation and attendee credit to the North Carolina State Bar.•Assist with event planning and logistics for client events and entertainment, such as CLE programs, golf tournaments (Presidents Cup and U.S. Open), socials and more.•Oversee firm sponsorship fulfillment and logistics.•Maintain data flowing in and out of the firm’s CRM system and update client activity.•Manage the firm’s NBA and MiLB season tickets and track client and attorney use for business development.•Manage promotional item inventory, order history and restock.

Charlotte, Nc, Us

Charlotte, North Carolina, Us

Charlotte, North Carolina, Us

•Oversee and lead all social media and email marketing campaigns and initiatives. •Market and promote the organization's two biggest philanthropy events, CYPGolf Tournament and CYPGala, and yielded nearly $10,000 in ticket sales over the course of two years.•Produce various marketing materials, including digital graphics, media, print material, sponsorship packets and more.•Distribute new member acceptance letters and activation codes for the organization's digital platform.

Charlotte, Nc, Us

•Managed multiple cross-functional marketing campaigns while proactively communicating with clients and the agency's internal team to ensure the needs of the client and target audience are met and executed.•Edited and produced written content for digital advertisements, website copy, blog posts, press releases and other deliverables, to enhance brand visibility or advertise products and services.•Designed and executed email marketing campaigns and newsletters to advertise products and services, optimize engagement, drive revenue and maintain customer relationship management data.•Reviewed and provided recommendations for website and landing pages to optimize user experience and increase conversion rates.

Dallas, Tx, Us

•Designed and coordinated digital media graphics and flyers to advertise available apartment units to gain visibility, drive traffic volume and increase revenue.•Produced and executed quarterly newsletters and email campaigns that were distributed to various audiences to broadcast property announcements, advertise special events and promote leasing specials.•Leased over 40 apartments by providing exceptional sales and management skills, maintained customer relationship management data and was recognized as a Top Leaser after 4 months of being in the role.

Mississippi State, Mississippi, Us

•Designed social media and presentation graphics to promote College of Business news and events, and managed all College of Business social media channels such as Facebook, Instagram and Twitter.•Assisted with the coordination and orchestration of photoshoots for the College of Business’ annual magazine, Dividends.•Edited original content and deliverables for digital and print material.

Ridgeland, Ms, Us

•Produced and executed monthly email marketing campaigns to advertise new promotions and products, which led to an increase in website and social media traffic.•Created a new look for outdated brochures, flyers, social media graphics, and a company portfolio used by senior executives for presentations with potential business partners.•Evaluated and analyzed performance reports from paid Facebook Ads by tracking engagement to determine which ads were most effective during a given social media campaign.

Jackson, Mississippi, Us

•Gained web design experience using various elements of WordPress.•Photographed, produced, and scheduled original social media content for clients to promote products and services.•Researched new social media trends in the marketing industry to ensure the company was remaining current with their marketing tactics.

Flowood, Mississippi, Us