Gary Lanier

Gary Lanier Email and Phone Number

Vice President of Strategic Advancement at Members Choice Credit Union @ Members Choice Credit Union (Houston, TX)
houston, texas, united states
Gary Lanier's Location
Eugene, Oregon, United States, United States
Gary Lanier's Contact Details
About Gary Lanier

An innovative and top-performing Financial Services Executive, I have a demonstrated track record of achievement in credit union leadership, consumer and commercial lending, mortgage lending, retail operations, product development, business development, client relationship management, risk management, mergers and acquisitions, marketing, and retail sales. I excel at creating a service-first environment while also driving profitability. I mentor teams to establish and achieve goals utilizing comprehensive business plans and employee development initiatives. With proven aptitude for building collaborative partnerships, I improve operating efficiency, expand the market base and maximize the member service experience.KEY ACCOMPLISHMENTS: ➤ Increased product penetration by more than 20% over five years by spearheading sales culture change that emphasized listening to members to identify needs and advocating for them to help improve their financial wellness.➤ Developed two unsecured loan products (Bump Back, Home Advantage) generating more than $200,000,000 in unsecured loans over a three year period with below-average loan losses. ➤ Launched first-known automatic monthly limit increase credit card for members establishing credit or with challenged credit.

Gary Lanier's Current Company Details
Members Choice Credit Union (Houston, TX)

Members Choice Credit Union (Houston, Tx)

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Vice President of Strategic Advancement at Members Choice Credit Union
houston, texas, united states
Website:
mccu.com
Employees:
104
Gary Lanier Work Experience Details
  • Members Choice Credit Union (Houston, Tx)
    Vice President Of Strategic Advancement
    Members Choice Credit Union (Houston, Tx) Apr 2023 - Present
    Houston, Texas, United States
    Develop and implement strategic plans. Identify and pursue new business opportunities, build relationships and partnerships, and manage fundraising and community development efforts. Analyze market trends and lead research and analysis efforts. Manage mergers and acquisitions.
  • Oregon Community Credit Union
    Vice President Of Retail Operations
    Oregon Community Credit Union Feb 2020 - Nov 2022
    Eugene, Oregon, United States
    Lead the retail branch network and Investment Services team, transaction delivery systems as well as the member experience and engagement. Working collaboratively with a team of more than 150 employees, I guide the sales and service experience driven by member needs and reflecting our core values. Additionally, I oversee product development, depository pricing and community development.
  • Tdecu
    Vice President Strategic Initiatives
    Tdecu 2016 - 2020
    Lake Jackson, Texas, United States
    Led mergers, acquisitions, new product development, revenue enhancement, and culture change. Partnered with business owners to develop business plans to meet strategic goals. Evaluated product journey maps to produce actionable initiatives to improve member and employee experience while increasing production and efficiency.➤ Focused on a sales culture change of emphasizing listening to members to identify needs and advocating for them to help improve financial wellness. Increased product penetration by more than 20% over five years.➤ Developed two unsecured loan products (Bump Back, Home Advantage) generating a significant increase in unsecured loans in past three years with below-average loan losses. ➤ Worked cross-functionally with marketing to develop new member on-boarding program increasing product adoption in members’ first year of membership by more than 24% from previous baseline.➤ Launched partnership with University of Houston. Leveraged on-campus initiatives as well as engagement with Alumni Association to grow brand awareness and production.➤ Completed 4 mergers and opened over 20 branches.
  • Texas Dow Employees Credit Union
    Vice President - Retail Lending
    Texas Dow Employees Credit Union 2011 - 2016
    Lake Jackson, Texas, United States
    Oversaw all retail, mortgage, and credit card lending, as well as mortgage servicing and ATM and debit card growth. Led four direct reports (one VP and three directors) and 80 employees in mortgage, mortgage servicing, and card services. Developed business plans, set goals, and held employees accountable for progress made in achieving action objectives. Board member on credit union’s title company CUSO.➤ Increased mortgage loan originations in two years to over $300,000,000 per year (126% increase).Grew unsecured loan portfolio to over $150,000,000 with net yield after charge-offs above peer.➤ Launched first known automatic monthly limit increase credit card for members to establish credit or with challenged credit.➤ Averaged over 500 new credit cards per month for past two years.➤ Ranked as 121st-largest credit card portfolio in the United States for all banks and credit unions with charge-off ratio below 1%.
  • Texas Dow Employees Credit Union
    Vice President Branch Services
    Texas Dow Employees Credit Union 2009 - 2011
    Lake Jackson, Texas, United States
    Directed all branch and contact center planning and implementation for credit union. Led four direct reports and 400 employees in retail operations, consumer lending, and phone contact center. Developed business plans, set goals, and achieved objectives. ➤ Increased recapture of auto loans originated at other financial institutions by more than 800% through targeted marketing as well as member and employee incentives. Improved net yield after charge-offs to market leading three years after launching initiative.➤ Modified lending guidelines reducing risk but continuing to allow for sustained loan-to-share ratio above 100%.➤ Voted locally as Best Financial Institution and Best Lender for four years consecutively.➤ Prioritized checking account growth, resulting in increasing checking accounts by 30% (24% excluding mergers) during 2009-2011.
  • Eastern Financial Florida Credit Union
    Executive Vice President Of Sales And Member Service
    Eastern Financial Florida Credit Union 2001 - 2009
    Miramar, Florida, United States
    Managed all sales and member services planning and implementation for credit union. Supervised six direct reports and 500 employees in branch operations, card services, collections, consumer lending, marketing, investment services, fraud, security, loan servicing, mortgage lending, eCommerce, phone contact center, and retail operations. ➤ Served as Board Member on business services CUSO. ➤ Appointed by Board of Directors (with approval of state regulators) as Interim Chief Executive Officer from February 2008 to April 2009, as well as from July to September 2005 and July to October 2006. ➤ Reduced operating expenses in one year by $10,000,000 with minimal impact to member service while in capital restoration period. ➤ Launched Select Employee Group (SEG) credit union for Subway purchasing agent (IPC) as division of Eastern Financial Florida Credit Union.
  • Service Credit Union
    Vice President Of Marketing
    Service Credit Union 1999 - 2001
    Portsmouth, New Hampshire, United States
    Led all marketing initiatives for United States and overseas credit union operations. Managed marketing staff of six in the United States and Germany. Directed new product development and implementation. ➤ Developed award-winning teens’ and children’s saving program. ➤ Developed checking account to meet specific needs of military members.
  • Texas Bay Area Credit Union
    Vice President Of Marketing/Services
    Texas Bay Area Credit Union 1991 - 1999
    Pasadena, Texas, United States
    Oversaw marketing, lending, collection, call center, and new accounts department. Analyzed financials and prepared goals and budgets for individual departments and credit union as a whole.
  • Six Flags
    Full Time Supervisor Games And Attractions
    Six Flags 1983 - 1991
    Houston, Texas, United States
    Supervisor of Retail Operations for Six Flags Waterworld and Supervisor - Games and Attractions, Six Flags Astroworld.

Gary Lanier Skills

Leadership Marketing Loans Banking Credit Consumer Lending Mortgage Lending Strategic Planning Budgets Sales Finance Team Building Credit Unions Risk Management Credit Cards Call Centers Management Commercial Lending Business Planning Mergers And Acquisitions Vendor Management Project Planning

Gary Lanier Education Details

Frequently Asked Questions about Gary Lanier

What company does Gary Lanier work for?

Gary Lanier works for Members Choice Credit Union (Houston, Tx)

What is Gary Lanier's role at the current company?

Gary Lanier's current role is Vice President of Strategic Advancement at Members Choice Credit Union.

What is Gary Lanier's email address?

Gary Lanier's email address is gl****@****ccu.org

What schools did Gary Lanier attend?

Gary Lanier attended University Of Houston.

What skills is Gary Lanier known for?

Gary Lanier has skills like Leadership, Marketing, Loans, Banking, Credit, Consumer Lending, Mortgage Lending, Strategic Planning, Budgets, Sales, Finance, Team Building.

Who are Gary Lanier's colleagues?

Gary Lanier's colleagues are Elaine Pryor, Katerine Tejada, Donna Thomas, Marina Hinojosa Rivera, Mba, Shrm-Scp, Katonya Jack, Erick Maldonado, Mba, Jacqueline Pham.

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