Senior producer creating Messenger based HTML5 games for global audiences.

• Lead a nimble team of content managers, designers, and video producers to create high quality and brand-relevant content for Facebook, Instagram, YouTube, and Twitter• Collaborate cross-functionally with product, sales, and marketing to define product vision, develop performance benchmarks, and optimize new products for intended markets and consumers• Develop and operationalize best practices for cross-team and cross-region programs • Build cross-functional teams in North America and China (product, marketing, and operations)• Drive product design and brand strategy for IGG's mobile apps division

• Pitch, produce, and ship casual and mid-core mobile games for Android and iOS• Lead UI/UX, level design, sound design, and visual design • Partner with designers and artists to produce design documents, wireframes, and mocks• Refine development pipeline and drive weekly sprints, reviews, and play tests • Liaison with operations, marketing, and sales stakeholders to develop go-to-market strategies and operational goals• Lead Chinese to English L10N

• Lead a cross-regional team of translators, editors, and project managers to develop and operate IGG’s global localization pipeline • Provide user-centric consultation and market analysis for product positioning, design, playability, and monetization • Build and manage relationships with key cross-functional teams, executives, and influencers including Developers, Operations, Sales, and Marketing• Spearhead recruiting and talent management for IGG’s North America campusKey Projects:• Facebook Games: GodsWar Online, Galaxy Online II, Texas HoldEm Poker Deluxe, Heroes Social, 100 Years’ War, and Age of Titans• Mobile Games: Texas HoldEm Poker Deluxe (iOS/Android)

• Seek global licensing opportunities for IGG’s products (PC MMORPGs, Browser Games, FB Games)• Negotiate deals and channel partnerships with top publishers in North America and Europe• Develop sales packets, decks, banners, videos, and promotional materials• Represent IGG at industry events and conventions around the world

• Provide product insights via market research, competitor analysis, and user segmentation • Consult developers and product owners on art direction, game design, and virality• Partner with executives and marketing to design, measure, and improve SEM and FB ad campaigns• Lead company-wide training for developers and sales teams in China• Provide administrative assistance to senior managementKey Projects:• Facebook Games: Fish Isle, Crazy Clinic

• Create and develop the 'Energy of the Future' summer camp program • Collect, compile, and analyze data on member fitness and program effectiveness• Design and test original surveys based on YMCA's KPI's and initiatives

• Organized and integrated course materials from an upper division course to facilitate student comprehension