We are committed to develop a marketing partners ecosystem that helps the advertisers to develop their digital capabilities showing high impact in their businesses, using Google´s solutions.Some of the key focuses besides the operation of media are consultative services, data driven creatives, measurement & analytics and advanced tech projects.

Responsible for working with C-Level suites of advertisers in Measurement & Analytics state-of-the-art practices, as part of the Summit program in Mountain View, California. Temporary role from Jan-23 to Apr-23

I work with top startups in the market to rethink their value offering and sales process.

Preparing kids and adults for recreational or competititive activities depending on individual goals.

Leading the Platforms team for Argentina, Chile and Perú. We aim to help our clients and partners to develop advanced marketing capabilities through technology + projects.Our technology includes all GMP products, which are related to Programmatic Buying, Adserving, Data Driven Creative, Measurement and Search Management.Our team is composed by Account Executives and Customer Success Managers who work together with advertisers to implement complex tech projects, mostly based on data organization, transformation and activation through marketing technologies. The team also has Partner Managers in charge of developing a thriving ecosystem of Tech Partners and Marketing Agencies proficient in the use of our solutions.

Actioning in Argentina, Chile and Perú my role is intended to develop the digital ecosystem through the adoption of DoubleClick products with special focus on Programmatic Buying.We try to offer the best solutions for integrated marketing strategies including technology and consultancy in Programmatic Buying, Ad Serving and Measurement, Creative Production and Search management.

The role is intended to integrate all the specialized products with the core of the business: media strategy development. Overall the digital strategy team counts with 22 people and delivers solutions to both Havas Media and Arena Media agencies.Speaker in several events held by IAB (Internet Advertising Bureau), AMDIA (Direct & Interactive Marketing Argentinian Asociation) and CAA (Argentinian Advertisers Asociation)Developed & won LG pitch for 360 Digital AgencyDeveloped & won Unicef pitch for LatAm Donors programDeveloped & won GEFCO pitch for digital agencyCo-Developed & won Claro pitch for Digital AgencyCo-Developed & won Danone pitch for Media Agency

As Programmatic Media Coordinator for Havas Group in Argentina I was in charge of the start up and development of Affiperf Argentina, the local trading desk of the group.In 2 years we accomplished great results, bringing the product to every advertiser in the network and scalig the team up to 4 traders.

Promoted to Performance Coordinator in 2011 with a team of 5 people, built Data & Analytics team (5 extra employees), SEO team (4 new team members) and increased Paid Search team volume and headcount. After 18 months Performace area grew several times in billings and scale up to 15 people.In charge of developing optimization strategies for clients like Renault, Coca-Cola, Carrefour, L`Oreal, Marriott and others.

Search manager for accounts like Coca-Cola, Marriott, Renault, DirecTV and others. Account manager and digital media planner for DirecTV and Claro.Co-Developed & won pitch for Marriott SEO accountCo-Developed & won pitch for UADE 360 digital agencyCo-Developed & won pitch for Renaut SEO an Social Media projectsWith a special focus on Marriott account, managing all Latam efforts from Argentina, Billings grew multiple times since 2009 and reached a considerable share of all digital Gross Income.

Responsible of developing media communication plans and in charge of the interaction with top providers like Epson, HP, Microsoft and others in order to develop co-marketing plans. Reporting of sales variation based on each marketing activity.