- Orchestrated end-to-end management of multiple brands, overseeing venue selection, artist liaison, artwork development and approval, venue design, social media management, and marketing strategies- Directed teams in developing key brand elements such as innovative marketing techniques and branding strategies- Lead rep teams to execute large-scale, multi-channel marketing initiatives, resulting in a 20% increase in ticket sales- Lead cross-platform social media campaigns leveraging algorithmic trends to consistently sell out events- Produced engaging short-form video content with views reaching up to 6 million, while growing social media accounts from 100 to 75,000 followers within a year- Achieved over 100% growth in online sales in the first year through strategic marketing optimisation- Wrote and edited compelling copy tailored to diverse audiences to drive conversion rates- Managed brands featured at major venues with capacities up to 10,000 attendees, including collaborations with The Warehouse Project and stage takeovers at renowned festivals like Outlook, Parklife, Gottwood, and Kendal Calling

- Lead various social media marketing campaigns for leading companies within a breadth of industries, driving traction and awareness of their services- Responsible for marketing the company across social media channels, paying group administrators for their services, feeding back on progress to the client, inputting spreadsheet data and responding to customer queries- Frequently drove the highest amount of engagement in my team, measured through personalised link clicks and sign-ups

- Facilitated global tours averaging 30 dates by coordinating with clients and managing logistical arrangements such as flights, accommodations, and itineraries- Strategically negotiated payment and contractual terms resulting in increased artist fees- Developed strong client relationships with each client, fostering trust to secure ongoing partnerships - Collaborated closely with managers and promoters to ensure efficient communication and seamless tour logistics, including artist support, artwork approval, and travel arrangements- Optimised marketing strategy through targeted email campaigns, social media initiatives, and SEO strategies, resulting in an expanded online presence and increased organic reach- Implemented proactive database management practices to track deadlines and maintain organised data systems- Managed administrative tasks including payment follow-ups and completion of VAT returns