Senior Product Manager, Traffic Orchestration
Current
Sep 2022 - Present
AeroLeads people directory · profile
Lara Coghlan Email & Phone Number
Product | Segmentation | Recommendations | Search
at
WooliesX
1 work email found
@westpac.com.au
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Product | Segmentation | Recommendations | Search
Location
Greater Sydney Area, Australia, Australia
Company size
Who is Lara Coghlan? Overview
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Quick answer
Lara Coghlan is listed as Product | Segmentation | Recommendations | Search at WooliesX, a company with 640 employees, based in Greater Sydney Area, Australia, Australia. AeroLeads shows a work email signal at westpac.com.au and a matched LinkedIn profile for Lara Coghlan.
Lara Coghlan previously worked as Senior Product Manager, Traffic Orchestration at Wooliesx and Product Manager, Segmentation & Content Discovery at Australian Broadcasting Corporation (Abc). Lara Coghlan holds Masters In Media Practice, Media And Communications from University Of Sydney.
Company email context
Email format at WooliesX
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{first_initial}{last}@westpac.com.au
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AeroLeads found 1 current-domain work email signal for Lara Coghlan. Compare company email patterns before reaching out.
Profile bio
About Lara Coghlan
Customer driven Digital Product Manager with 15 years of experience successfully delivering personalised experiences and sales transformation, in large scale, complex customer facing digital channels.* Product Manager for a targeted marketing channel delivering 20M+ personalised messages to customers each week across desktop, mobile and tablet channels* 6+ years experience in Agile digital product development* Extensive experience being the bridge between business and tech* Background working with talented UX/CX professionals to design digital experiences that delight customers and deliver business results* Deep knowledge of the technologies and architectures used to deliver personalised experiences into large scale, omni-channel platforms
Listed skills include Digital Strategy, Stakeholder Management, Marketing, Content Management, and 14 others.
Current workplace
Lara Coghlan's current company
Company context helps verify the profile and gives searchers a useful next step.
Wooliesx
12 roles · 29 years
Lara Coghlan work experience
A career timeline built from the work history available for this profile.
Product Manager, Segmentation & Content Discovery
* Responsible for managing recommendations experiments across ABC products* Drive delivery of strategic search capability with Algolia* Working with publishing and broadcasting stakeholders and the Machine Learning team to improve content metadata, to drive personalisation and recommendations capability* Collaboration with ABC Product teams to apply.
Jan 2022 - Sep 2022
Product Manager, Segmentation
* Managed the deployment of Tealium CDP for over 30 data sources, including websites, apps and internal systems* Delivered marketing activation channels, including Salesforce, Facebook and Google* Integrated segmentation capability with in house recommendations systems for on platform personalisation across ABC products
Sep 2020 - Dec 2021
Product Manager, Personalised Messaging
Responsible for delivering transformation into secure online banking channels, focusing on personalised experiences and targeted marketing capability. Managed the roadmap for personalised messaging capability in all secure channels, in collaboration with stakeholders.* Designed and delivered new personalised experiences capability into the next generation.
Jan 2019 - Apr 2020
Digital Product Owner
* Delivered flexible product and marketing landing pages into secure internet banking environment, resulting in sales uplifts of 5-19% across product portfolios* Implemented real time "next best actions" in online banking that delivered 10x click through rates vs standard offers* Optimised insurance sales journeys, collaborating with third party partners
Mar 2016 - Dec 2018
Senior Manager - Digital Production Online Banking
* Managed a team of four digital producers with responsibility for managing all content in secure channels* Delivered a new content management system for secure channels that introduced timely, on-demand publishing capability. Increased production velocity allowed for faster execution of targeted marketing campaigns in secure channels.
Feb 2014 - Feb 2016
Content Management Specialist
* Designed and delivered content management capability for secure channels during a major online banking transformation project* Developed processes for the delivery of targeted marketing campaigns in secure channels, including content, QA, measurement mechanisms and targeting capability
Jan 2012 - Jan 2014
Senior Digital Producer
* Lead producer for a complete rebuild of the Westpac public website
Feb 2007 - Dec 2011
Online Producer
Jan 2004 - Jan 2007
Marketing Coordinator
Feb 2002 - Dec 2003
European Marketing Coordinator
Oct 2000 - Sep 2001
Marketing Assistant
Software Spectrum
1997 - 2000
~3 yrs
Team & coworkers
Colleagues at WooliesX
Other employees you can reach at wooliesx.com.au. View company contacts for 640 employees →
TS
Tameeka Simpson
Colleague at Wooliesx
Australia, Australia
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BG
Brent Giggins
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
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KY
Komal Yelmewar
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
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SC
Sarah Crosling
Colleague at Wooliesx
Cremorne, Victoria, Australia, Australia
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SV
Sai Vannemreddy
Colleague at Wooliesx
Greater Sydney Area, Australia
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MB
Melanie Brayley
Colleague at Wooliesx
Contact Info, United States
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ND
Navi Dawai
Colleague at Wooliesx
Australia, Australia
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YS
Yuvaraj Subramanian
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
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MR
Morris R.
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
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AC
Angus Clark
Colleague at Wooliesx
Como, New South Wales, Australia, Australia
View →
Tameeka Simpson
Colleague at Wooliesx
Australia, Australia
View →
BG
Brent Giggins
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
View →
KY
Komal Yelmewar
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
View →
SC
Sarah Crosling
Colleague at Wooliesx
Cremorne, Victoria, Australia, Australia
View →
SV
Sai Vannemreddy
Colleague at Wooliesx
Greater Sydney Area, Australia
View →
MB
Melanie Brayley
Colleague at Wooliesx
Contact Info, United States
View →
ND
Navi Dawai
Colleague at Wooliesx
Australia, Australia
View →
YS
Yuvaraj Subramanian
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
View →
MR
Morris R.
Colleague at Wooliesx
Sydney, New South Wales, Australia, Australia
View →
AC
Angus Clark
Colleague at Wooliesx
Como, New South Wales, Australia, Australia
View →
2 education records
Lara Coghlan education
Masters In Media Practice, Media And Communications
Bachelor Of Commerce, Marketing And Management
FAQ
Frequently asked questions about Lara Coghlan
Quick answers generated from the profile data available on this page.
What company does Lara Coghlan work for?
Lara Coghlan works for WooliesX.
What is Lara Coghlan's role at WooliesX?
Lara Coghlan is listed as Product | Segmentation | Recommendations | Search at WooliesX.
What is Lara Coghlan's email address?
AeroLeads has found 1 work email signal at @westpac.com.au for Lara Coghlan at WooliesX.
Where is Lara Coghlan based?
Lara Coghlan is based in Greater Sydney Area, Australia, Australia while working with WooliesX.
What companies has Lara Coghlan worked for?
Lara Coghlan has worked for Wooliesx, Australian Broadcasting Corporation (Abc), Westpac, Manchester Unity, and Monster.Com.
Who are Lara Coghlan's colleagues at WooliesX?
Lara Coghlan's colleagues at WooliesX include Tameeka Simpson, Brent Giggins, Komal Yelmewar, Sarah Crosling, and Sai Vannemreddy.
How can I contact Lara Coghlan?
You can use AeroLeads to view verified contact signals for Lara Coghlan at WooliesX, including work email, phone, and LinkedIn data when available.
What schools did Lara Coghlan attend?
Lara Coghlan holds Masters In Media Practice, Media And Communications from University Of Sydney.
What skills is Lara Coghlan known for?
Lara Coghlan is listed with skills including Digital Strategy, Stakeholder Management, Marketing, Content Management, Content Strategy, Information Architecture, Web Project Management, and Web Content Management.
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