Lara Fordis Email and Phone Number
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I specialize in delivering actionable consumer insights and data-driven strategies that empower brands in the cannabis, food, and CPG industries to thrive. With over 20 years of experience, I seamlessly blend qualitative and quantitative research methodologies to help businesses make informed decisions about product development, brand positioning, and market expansion.In the cannabis space, I’ve become a trusted consumer insights partner for companies navigating this dynamic and highly regulated market. What sets me apart is my contrarian thinking approach—questioning assumptions, critically examining data, and crafting scrappy, creative strategies that deliver results. Whether you’re developing dosed edibles or launching a new line extension, I help you begin with the end in mind, ensuring your goals are met efficiently and effectively.I’m proud to serve as a curiosity-driven, solutions-focused maverick and hands-on, strategic thought partner to my clients. My overarching goal is to democratize market research, making it accessible to businesses of all sizes. Fordis Consulting was founded to take on projects that are too small for traditional agencies, delivering unsurpassed value while helping businesses move beyond guesswork to make consumer-driven decisions.If you’re ready to uncover the insights that will drive your brand forward—whether in cannabis, food, or CPG—I’d love to connect.
Fordis Consulting: Market Research Solutions
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Chief Insights OfficerFordis Consulting: Market Research Solutions May 2013 - Present• Lead market research projects for cannabis, food, and CPG brands, uncovering actionable insights through focus groups and surveys.• Specialize in helping cannabis brands understand consumer segments and optimize brand positioning for consistent customer experiences.• Partner with CPG brands to refine product messaging and create consumer-driven strategies for informed decision-making.
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Mentor & Guest LecturerEntrepreneurship For All (Eforall) Jan 2021 - Jun 2022Lowell, Ma, Us -
Research DirectorThinknow Jun 2013 - Jan 2018Burbank, Ca, Us• Managed client relationships and business development for qualitative research projects.• Designed and priced proposals, oversaw project execution, and provided consulting services.• Developed research studies and provided analytical insights to clients. -
Director Of OperationsQ-Insights Apr 2011 - Apr 2013Sherman Oaks, Ca, Us -
Research DirectorInsightlink Communications Jun 2008 - Apr 2010Palm Springs, Ca, Us -
Director Of Research & OperationsPelegrin Research Group, Inc. Mar 2000 - Jan 2008Glendale, California, Us• Designed and implemented quality assurance standards for client deliverables, enhancing brand image.• Streamlined client accounts, optimizing workloads and saving time for moderators and principals.• Conducted in-person and phone interviews for Fortune 500 companies and other organizations. -
Research Analyst & Asst. Focus Facility ManagerMarketing Matrix Sep 1996 - Jan 2000• Conducted interviews with financial advisers and mutual fund shareholders for a syndicated mutual fund sales literature study.• Managed focus groups and wrote interim reports for an economic development grant for the San Fernando Chamber of Commerce.• Developed successful recruiting strategies to increase respondent cooperation and reduce costs.• Supervised research production staff and provided client service as an interim focus facility manager.
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Celebrity Personal AssistantTori Spelling Mar 1995 - Feb 1996• Managed day-to-day tasks for actress on "Beverly Hills, 90210" including errands and ensuring smooth operations.• Facilitated the relocation process for the celebrity into a new home in Los Angeles.• Coordinated schedules, appointments, and personal requests to enhance efficiency and productivity.
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Congressional InternCongressman Henry A Waxman Jan 1984 - May 1984• Assisted the head of the Congressional Subcommittee on Health and the Environment in research and analysis of key legislative issues.• Drafted briefing materials and memos for meetings and hearings, ensuring accurate and timely information delivery.• Coordinated with stakeholders and constituents to address concerns and provide updates on legislative initiatives.
Lara Fordis Skills
Lara Fordis Education Details
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Tufts UniversityAmerican Studies -
Usc Annenberg School For Communication And JournalismCommunications Management
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Harvard-Westlake School - Middle School CampusHigh School Diploma
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Tufts UniversityBachelor Of Arts - Ba
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Usc Annenberg School For Communication And JournalismCommunications
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Usc Annenberg School For Communication And JournalismMarketing Research
Frequently Asked Questions about Lara Fordis
What company does Lara Fordis work for?
Lara Fordis works for Fordis Consulting: Market Research Solutions
What is Lara Fordis's role at the current company?
Lara Fordis's current role is Market Research Expert | Consumer Insights Specialist for Cannabis, Food, and CPG Brands | Data-Driven Decision Maker.
What is Lara Fordis's email address?
Lara Fordis's email address is lf****@****rch.com
What is Lara Fordis's direct phone number?
Lara Fordis's direct phone number is +181884*****
What schools did Lara Fordis attend?
Lara Fordis attended Tufts University, Usc Annenberg School For Communication And Journalism, Harvard-Westlake School - Middle School Campus, Tufts University, Usc Annenberg School For Communication And Journalism, Usc Annenberg School For Communication And Journalism.
What skills is Lara Fordis known for?
Lara Fordis has skills like Market Research, Qualitative Research, Focus Groups, Marketing Research, Survey Design, Quantitative Research, Data Collection, Customer Insight, Management, Project Management, Consumer Behaviour, Consumer Insight.
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