Laraine Miller Email & Phone Number

New York, Ny, Us

Advise founders and early stage companies on scaling for commercial success in the consumer products industry.

Amsterdam, Nl

Reporting to global CEO, responsible for delivering the North America P&L and leading a large cross-functional team to grow the Tea business across channels. Brands include: Lipton, TAZO, Pukka and PG Tips. • Reignited share growth, driving double-digit sales increase in stagnant market and significantly expanded gross margin across all channels: + Developed strategic category growth vision to inspire team and build customer partnerships. + Led 3-year value creation plan to generate $100M+ revenue across brand activations, e-commerce acceleration, commercial execution, innovation and net revenue management. + Grew bottom line via pricing, additional net revenue tactics and cost optimization.• Instrumental in sale of world’s largest tea business to CVC Capital for $5B, 14.5x EBITDA. + Key role in pitch development, including financial forecasts and market opportunities for investor road show. + Showcased business opportunities to investors and led responses to due diligence with multiple bidders.• Led complex carve out from Unilever, establishing standalone companies in US and Canada with fully independent staff, manufacturing site, processes and systems. + Embedded a winning culture and distinct team identity. Fostered mindset of continuous improvement to empower and enable the benefits of a corporate start-up. + Grew team from 25 to ~200 cross-functional employees to operate all functions. Responsible for factory with additional 250 union employees, and 3rd party co-packing network. + Oversaw design and deployment of enterprise infrastructure including SAP, warehouse, finance and logistics network, including factory implementation.• Activated industry organizations to support category vision as Board Member of Tea Association of USA and Tea & Herbal Association of Canada.

Blackfriars, London, Gb

Appointed to expanded role following successful turnaround of US business.Led $600M P&L across North and South America, leading cross-functional teams to deliver significant improvements in market share, sales and gross margin.

Blackfriars, London, Gb

Led unprecedented turnaround of US Tea portfolio including Lipton, TAZO, Pukka, PG Tips and Pure Leaf. Responsible for full P&L delivery, guiding a cross-functional team spanning Marketing, Customer Development, Finance, Category Strategy, Insights, R&D and Supply Chain. Successfully led all functions through portfolio repositioning, pandemic and eventual sale from Unilever to Private Equity. Recognized with Unilever award for Top Innovator.• Delivered unprecedented business turnaround and profitability improvement across all brands within first year in role. + Developed category vision and priorities, drove market share and reignited revenue growth following multi-year declines, marking US Tea business a global rising star. + Repositioned Lipton brand to create new consumer relevance and industry first partnership with American Heart Association, resulting in +4% growth in sales and 90bps growth in household penetration, reversing a multi-year decline. + Oversaw integration of TAZO brand acquisition from Starbucks to deliver fast and sustained growth.• Delivered $10M+ savings to bottom line via cross-functional focus and driving speed of decision-making.• Implemented industry-leading regenerative agriculture practices, applauded by customers and awarded Time 100 Most Influential Companies and Fast Company #2 Most Innovative Food Company.

Zug, Ch

Led North America and Global brand development for portfolio of ready-to-drink beverages at Joint Venture between Pepsi and Lipton/Unilever. Brands included: Pure Leaf, Brisk and TAZO iced teas. Grew Pure Leaf to become $1Bn brand. Developed brand strategies, industry-leading launches and led projects including new product innovation, communication, pack design and global rollout to new markets.

Blackfriars, London, Gb

Led brand development, strategy, new product innovation and communication for Breyers and Popsicle. Led cross-functional team to drive historic, Effie Award-winning turnaround on Breyers based on innovative consumer insight. Drove gross margin improvement across the portfolio. Managed co-brands and partnerships. Held Board Seat on International Dairy Foods Association, shaping the future of Ice Cream.

Blackfriars, London, Gb

Led brand development for Klondike Ice Cream. Drove continued growth in US and Canada. Refreshed iconic "What Would You Do...?" campaign. Developed innovation roadmap and top-selling products. Created and implemented gross margin improvement opportunities.

Blackfriars, London, Gb

Minneapolis, Minnesota, Us

Detroit, Mi, Us

New York, New York, Us

New York, Ny, Us

Master Of Business Administration - Mba

Bachelor Of Arts - Ba