Lara Snyder

Lara Snyder Email and Phone Number

Owner and CEO @ Vino Norte, Inc.
Vista, CA, US
Lara Snyder's Location
Vista, California, United States, United States
Lara Snyder's Contact Details

Lara Snyder work email

Lara Snyder personal email

About Lara Snyder

PASSIONATE AND RESULTS DRIVEN STRATEGIC MARKETING MANAGER, FUELED BY A PROACTIVE AND RELENTLESS MOTIVATION TO TRANSFORM INTRICATE CONCEPTS INTO IMPACTFUL RESULTS. Highly regarded for forward thinking, precision, and the ability to handle multiple projects concurrently. Demonstrated success in developing innovative programs to elevate brand awareness, capture market share, and drive revenue growth. Exhibits robust leadership skills in steering complex projects and teams, while championing process efficiencies.Expertise in marketing spans lifestyle, high-end luxury, niche products, and biotech for both small businesses and large organizations. Versatile skills applicable across diverse industries include relationship-building, communication, social media campaigns, event planning, corporate branding, new product launches, creative development, copywriting, media planning, media buying, social media management, project management, B2B sales, and CRM programs.VALUES:INTEGRITY: Having the inner strength to be truthful and trustworthy, acting justly and honorably, and being consistent in words and actionsCOMMITMENT: “There’s a difference between interest and commitment. When you’re interested in doing something, you do it only when circumstance permits. When you’re committed to something, you accept no excuses, only results.”GROWTH: Failure is an opportunity to grow. I like to try new things. I can learn to do anything I want. Challenges help me grow. My effort and attitude determine my abilities. Feedback is constructive. I am inspired by the success of others.

Lara Snyder's Current Company Details
Vino Norte, Inc.

Vino Norte, Inc.

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Owner and CEO
Vista, CA, US
Lara Snyder Work Experience Details
  • Vino Norte, Inc.
    Owner And Ceo
    Vino Norte, Inc.
    Vista, Ca, Us
  • Craft & Elegance, Llc
    Business Owner
    Craft & Elegance, Llc Oct 2019 - Present
    California, United States
    Craft & Elegance, LLC is an online wine retailer with focus on high-quality small production family-owned wines made from around the world.- We select wines that are high on quality and ratings but small in production. - We seek out the hidden gems, the Cult Reds, the renouned winemakers' special projects, the up-and comings, and the really geeky stuff. - Our ethos drives us to focus on wineries that practice organic, biodynamic, and sustainable farming for quality driven fruit and a healthy ecology.- Wine offerings are carefully selected to show true craftsmanship and varietal correctness for wines with pure expression of fruit and terroir.
  • Thermo Fisher Scientific
    Global Market Development Manager
    Thermo Fisher Scientific Dec 2020 - Aug 2023
    Carlsbad, California, United States
    Led the development of strategic, multi-channel integrated marketing plans for animal diagnostics, encompassing customer segmentation, competitor analysis, business trends, market opportunities, and marketing tactical program execution.• Managed marketing budget and optimized promotional mix to achieve high ROI.• Ensured alignment through collaboration with cross-functional teams, including product management, commercial teams, and regional market development partners.• Conceptualized, planned, and executed new product campaigns, resulting in increased sales and expanded market reach.• Led process improvement initiatives, enhancing operational efficiencies, reduced costs.• Prepared and presented monthly and quarterly marketing metrics to stakeholders and leadership.
  • Thermo Fisher Scientific
    Senior Marketing Programs Manager
    Thermo Fisher Scientific Jul 2017 - Dec 2020
    Carlsbad, Ca
    Drove the development of marketing communication assets creating product awareness and preference.• Collaborated with Market Development Managers to execute objectives and strategies, prioritizing, optimizing program plans.• Managed execution within several marketing and operational teams.• Ensured consistent branding across all channels, including advertising (print & online), collateral, direct marketing emails, trade show materials, video, digital, photography, and training.• Prioritized activities and oversaw that all execution actions and project milestones were accomplished on time and budget.• Led process improvement trainings and projects across the organization (Certified PPI trainer/facilitator since Jan 2016), successfully increased operational efficiency and reduced costs.• Championed continuous process improvement within marketing operations.
  • Thermo Fisher Scientific
    Marketing Programs Manager
    Thermo Fisher Scientific Apr 2014 - Jul 2017
    Carlsbad, California, United States
  • Thermo Fisher Scientific
    Contractor - Marketing Programs Manager
    Thermo Fisher Scientific Apr 2013 - Apr 2014
    Carlsbad, California, United States
  • Lara Snyder
    Marketing And Communications Consultant
    Lara Snyder Feb 2012 - Jun 2014
    Orange County, California Area
    Developing targeted go to market strategies for smaller niche businesses. Assisting clients with building their brand or re-branding, brand management, positioning, segmentation, market analysis and industry research. Tactical execution: copywriting, blogging, web optimization and customer engagement. Special focus in wine trade and lifestyle.
  • U-Line Corporation
    Brand Manager
    U-Line Corporation Sep 2010 - Feb 2012
    Developed and implemented marketing and communication strategy, leading a multi-media launch campaign for new product line and brand recognition.• Launched new product line in a new market segment from concept to commercialization.• Implemented Salesforce CRM program and drove its adoption.• Led teams, agencies, and contractors on various communication and marketing projects-including coordinating press events.
  • U-Line Corporation
    Independent Contractor - Marketing
    U-Line Corporation Jun 2009 - Sep 2010
    Independent contractor working for U-Line Corporation as Marketing and Brand manager.
  • Acs Marketing
    Territory Sales Rep
    Acs Marketing Feb 2008 - Jan 2009
    Consistently exceeded sales goals as manufacturer marketing representative/account manager by building strong relationships in a down economy. Responsible for building and maintaining relationships with client base, providing technical training and sales support, identifying new ways to increase business and act as liaison between manufacturer and dealer.• Increased sales with existing accounts by over 20% across seven manufacturing brands.• Grew account base by over 25% in new market segments.
  • Firstwatch, Inc.
    Marketing Manager
    Firstwatch, Inc. Jul 2007 - Feb 2008
    Led Marketing strategy, planning, and execution for surveillance software.• Engaged KOL speakers for public health and public safety conferences.• Managed and optimized website, analytics, SEO, SEM and developed content for whitepapers and case studies.
  • Standards Of Excellence
    Marketing Manager
    Standards Of Excellence Oct 2001 - Jul 2007
    Led the development and execution of marketing programs and operating budget for 6 local markets. • Successfully built and managed vendor co-op program• Managed small team of marketing specialists and designers and external vendors.
  • California Highway Patrol
    Communications Operator I
    California Highway Patrol Jan 1996 - Sep 2000
    San Diego County, California, United States
    Highly adept at managing crisis situations, acting with urgency, prioritizing multiple activities, keeping calm under pressure, and reassuring and calming others in crisis.- Successfuly answered mobile 911 calls and dispatched calls to officers and other allied agencies such as Sherrif, Police, Paramedics, and Fire Department.

Lara Snyder Skills

B2b Media Planning Media Buying Building Relationships Trade Shows Marketing Strategy Social Media Marketing Marketing Communications Newsletters Promotions Brand Development Advertising Public Relations Online Marketing Direct Marketing Marketing Management Product Marketing Co Op Program Management Launching Of New Products Email Marketing Press Releases Website Content Development Wine Knowledge Wine Writing Wine Marketing Management Online Advertising Marketing Sales Corporate Branding Brand Awareness Sales Management Sales Operations Product Launch Salesforce.com Creative Direction Media Relations

Lara Snyder Education Details

Frequently Asked Questions about Lara Snyder

What company does Lara Snyder work for?

Lara Snyder works for Vino Norte, Inc.

What is Lara Snyder's role at the current company?

Lara Snyder's current role is Owner and CEO.

What is Lara Snyder's email address?

Lara Snyder's email address is lj****@****ail.com

What is Lara Snyder's direct phone number?

Lara Snyder's direct phone number is +311071*****

What schools did Lara Snyder attend?

Lara Snyder attended California State University San Marcos Mba, Wine Scholar Guild, Uc Irvine, Wine & Spirit Education Trust, San Diego State University.

What skills is Lara Snyder known for?

Lara Snyder has skills like B2b, Media Planning, Media Buying, Building Relationships, Trade Shows, Marketing Strategy, Social Media Marketing, Marketing Communications, Newsletters, Promotions, Brand Development, Advertising.

Not the Lara Snyder you were looking for?

  • Lara Snyder

    Studying Elementary Education At Florida Atlantic University
    Boca Raton, Fl
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    Event Production / Experiential / Project Management / Multi-Channel Marketing / Special Projects / Creative Strategy / Operations Management / Partnerships & Sponsorships
    Los Angeles Metropolitan Area
    3
    livestylent.com, idekoproductions.com, corporatenightout.com

    3 +191740XXXXX

  • Lara Snyder

    Human Resources Director
    Mountain View, Ca
  • Lara Snyder

    Independent Public Health Consultant
    Raleigh, Nc

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