Lara Vargas

Lara Vargas Email and Phone Number

Account Manager @ Mito+Rito
Portugal
Lara Vargas's Location
Portugal, Portugal
Lara Vargas's Contact Details

Lara Vargas work email

Lara Vargas personal email

n/a
About Lara Vargas

Marketing Manager with a proven track record of driving brand success through strategic initiatives. With a diverse background encompassing roles as a Marketing Specialist, Trends & Culture Consultant, Brand Strategist, and Founder & Creative Director, I possess a comprehensive understanding of the marketing landscape and a deep expertise in brand strategy, social media management, website development, content strategy, partnership building, SEO, and more, allowing me to enhance brand visibility and drive engagement. With a strong focus on project management, I lead cross-functional collaboration to deliver cohesive brand messaging and execute integrated campaigns successfully. By leveraging my skills in social media management, I create engaging content, implement effective strategies, and optimize campaigns to increase brand awareness and foster community engagement. Additionally, my proficiency in website development and management enables me to design visually appealing, user-friendly, and SEO-optimised websites that deliver an exceptional user experience. I have a knack for developing and implementing content strategies aligned with brand objectives and target audience, resulting in compelling content that drives brand engagement and customer loyalty.

Lara Vargas's Current Company Details
Mito+Rito

Mito+Rito

View
Account Manager
Portugal
Website:
mitoerito.com
Employees:
16
Lara Vargas Work Experience Details
  • Mito+Rito
    Account Manager
    Mito+Rito
    Portugal
  • Builtrix
    Marketing Manager
    Builtrix Feb 2024 - Present
  • Reit
    Marketing Specialist
    Reit Aug 2022 - Feb 2024
    • Lead cross-functional collaboration for cohesive brand messaging and successful execution of integrated campaigns.• Create engaging content and implement effective strategies across various channels to increase brand awareness and foster community engagement. • Utilize social media analytics to identify trends and maximize impact.• Design and oversee visually appealing, user-friendly, and SEO-optimized websites, including domain registration and management.• Develop strategic community partnerships to drive increased marketing opportunities through networking and relationship building
  • Bombay Sapphire Distillery
    Trends & Culture Consultant
    Bombay Sapphire Distillery Jan 2022 - Feb 2023
    • Conduct in-depth research to stay abreast of current cultural trends and their impact on consumer behaviour. Analyse the cultural landscape to identify key insights in order to develop trenddriven content aligned with the brand's messaging. • Collaborate with cross-functional teams to develop and execute a content strategy aligned with the brand's positioning and identified cultural trends. Translate insights into actionable recommendations for content creation and distribution. • Analyse content produced by relevant creators in the cultural trends space, both globally and locally. Evaluate success in resonating with the target audience and identified opportunities for replicating and localising content to enhance brand relevance. • Identify influencers and content creators who aligned with the brand's values and had a strong influence within cultural trends. Develop partnerships to amplify the brand's reach and engage the target audience effectively.
  • Zeit Agency
    Brand Strategist
    Zeit Agency Jan 2022 - Feb 2023
    • Conducted extensive research to gather insights into consumer behaviour, trends, and the competitive landscape within industries. • Applied trend forecasting methodologies to provide clients with actionable recommendations based on emerging market opportunities, consumer preferences, and technological advancements. • Collaborated with cross-functional teams to develop and execute brand strategies aligned with clients' business goals and target audience, enhancing their online and physical presence. • Researched and identified relevant influencers within the lifestyle, beauty, and fashion industries. Negotiated partnerships to amplify brand visibility and drive customer engagement. • Established strong client relationships, understanding their unique needs and effectively communicating strategies, progress, and results through meetings and presentations.
  • Odissea.Cc
    Founder And Creative Director
    Odissea.Cc Jul 2020 - Aug 2022
    • Crafted a compelling vision, blending modern aesthetics with timeless classics. Developed innovative concepts and objectives to drive brand growth. • Oversaw the entire product development process, ensuring high-quality and diverse products aligned with the brand's identity. • Executed strategic initiatives through social media, influencers, and partnerships to raise brand awareness and engage the target audience. • Established key retailer relationships, optimised retail strategies, and monitored sales performance to drive revenue growth. • Anticipated emerging fashion trends, translating them into actionable recommendations for product development and positioning.
  • Gsk
    Emerging Market Multichannel And Costumer Engagament Intern
    Gsk Jul 2019 - Jul 2020
    Rio De Janeiro E Região, Brasil
    • Lead production of promotional video, webinars, and sales force materials. • Executed impactful multichannel strategies within the Emerging Markets, a critical segment for GSK, driving customer engagement, enhancing brand visibility, and strengthening market presence through integrated marketing campaigns. • Managed website content and analyzed customer data to ensure seamless online experiences, fostering strong relationships with customers. • Conceptualised and spearheaded the development of a user-friendly sales video platform, successfully enhancing field effectiveness and productivity in GSK Latin America sales force.
  • Rede Entropia
    Research Internship
    Rede Entropia Oct 2018 - Jun 2019
    • Oversaw the day-to-day operations of a subscription service, ensuring smooth functionality, addressing customer inquiries, and managing subscriptions and user accounts.• Provided support in researching and writing content for a book focused on Bitcoin and blockchain technology, contributing to the creation of a comprehensive and engaging publication.• Acquired proficiency in full stack web development, utilising a range of programming languages, frameworks, and tools to create and maintain websites, ensuring optimal user experiences and functionality.• Assisted in the development and implementation of artificial intelligence algorithms for medical consultations, supporting the creation of innovative solutions that enhance patient care and improve healthcare outcomes.• Conducted thorough research on relevant topics, gathered data, and performed data analysis to generate insights and support evidence-based decision making.
  • Abacus
    Diretor Geral
    Abacus Oct 2017 - Aug 2018
    Diretora geral do ABACUS, núcleo de finanças da ESPM-RJ.

Lara Vargas Education Details

Frequently Asked Questions about Lara Vargas

What company does Lara Vargas work for?

Lara Vargas works for Mito+rito

What is Lara Vargas's role at the current company?

Lara Vargas's current role is Account Manager.

What is Lara Vargas's email address?

Lara Vargas's email address is la****@****ito.com

What schools did Lara Vargas attend?

Lara Vargas attended Escola Superior De Propaganda E Marketing.

Who are Lara Vargas's colleagues?

Lara Vargas's colleagues are António Luís Goldschmidt Garcia, Teresa Costa, António Tenório Pereira, Xavier Goncalves, Tiago Melo De Carvalho, Sérgio Fetisoff, Rita Carolina Rodrigues.

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