Oversee Operations and Services for Gibbs Smith Book and Gift. Includes Mission-driven communications, branding, and marketing as B Corp Chair, e-Commerce operations, content, and marketing, Metadata, Operations & Inventory, Order Management, Fulfillment, and Customer Service.

Oversee corporate branding and PR communication for the organization (Trade, Education, Gift). Direct the marketing, publicity, and metadata team, working with editorial, trade sales, special markets, and distribution to create and promote Gibbs Smith Books and Gibbs Smith Gift. Create marketing strategies across all channels. Oversee branding, eCommerce, and digital publishing and sales.

Manage marketing, sales, and customer service for this direct-to-consumer division of Freeze-Dry Foods. Responsible for all marketing channels for this consumer goods e-commerce organization.Brands- Food Insurance- Daily Bread- Campfire Meals- Emergency Essentials- Pipers

As a member of the senior leadership team of FCOP, the official worldwide consumer products licensee of the FranklinCovey Co. brand, oversee all integrated marketing and marketing channels for this IR500 company. - Channel marketing via licensees, wholesale, retail, call center, ecommerce - Brand and product licensing - Digital and online marketing - affiliate, retargeting, email, social media - Marketing campaign management - Ecommerce marketing - Product marketing - Content marketing - Branding - Creative services - Catalog/print - International marketing; Canada, Australia, New Zealand, United Kingdom

As member of the senior leadership team for this IR500 company, direct B2C digital marketing and catalog and print marketing programs for all US and international efforts for FranklinCovey product branded properties.- Ecommerce marketing- Campaign management- SEO / SEM- Email- Database- Marketplaces- Retargeting- Catalog and print- Social Media- Affiliate Programs

Contract marketing communication services focusing on social media, email, SEO, SEM, web development, strategy, planning, and ROI analysis. Clients included national authors published through McGraw-Hill and Harmony Books/Random House, real estate developers, professional services (healthcare), social media organizations and executive coaches.