My career is simple to summarize. I love bringing new ideas to life. Whether that is in my current role at Mars as Category Manager, the business I co-founded with my husband (Atelier507), or even in my prior roles at Coca-Cola, Kraft, and PepsiCo, I move rapidly to reach stakeholders and influence adoption. Across my career, this has resulted in new customers, product launches, and expanded brand reach in the marketplace. Often outside the box, these sparks and ideas have produced everything from steady YOY gains to capturing market share and driving meteoric growth. Building my career on spotting opportunities and turning innovation into measurable results, my approach is grounded in a blend of strategic insight and creative thinking that elevate both business performance and customer experience.VALUE & IMPACT: 👇• 10 years of experience in category management and international business for global brands• Founded a multimillion-dollar company, establishing the sales cadence and CX• Drove double-digit growth within 5 new category layout tests• Led branding and market penetration at Coca-Cola, achieving 6.8% revenue growth • Recognized for capturing new customer segments and creating compelling market strategies that enhanced product visibility across multiple global CPG manufacturers. (On a personal level, it’s important to mention that we relocated to another country – the US from Romania – and founded a new company at the height of the pandemic. I rarely shy away from calculated risk.)