Larissa Marques Email & Phone Number

São Paulo Sp

Atuo na aceleração do ágil em escala na Diretoria de Arquitetura e Estratégia Tech, envolvendo temas de Arquitetura Corporativa e Service Design. Sou consultora de modelos de trabalho habilitando times e lideranças para gestão Lean Agile com foco em produtos e serviços orientados pela centralidade no cliente e valor para o negócio.

São Paulo, Brasil

Sao Paulo

Collaboration with the Enterprise, Technology & Performance area to promote clients’ digital transformation.- Ideation + Problem-Solving Workshops (A3, Ishikawa Diagram);- Ceremony Facilitator;- Agile Roles & Responsibilities (Scrum/ SAFe);- Lean-Agile Fundamentals Training (Scrum/ Kanban/ Learning 3.0/ Agile Mindset) for almost 700 people;- Release Train Engineer playbook and training (PI Planning, Inspect & Adapt, PO Sync, Scrum of Scrums);- OKR workshop for more than 90 people in 4 months;- Lean Digital Transformation (Transformation Agent);- Agile Coach;- LGBTQIAP+ Ally.

São Paulo

Tech and soft skills training program promoted by Fly Educação and Alura only for women. The goal is to foster leadership through socio-emotional skills alongside coding.

Sao Paulo

I have worked to solve communication problems in companies, working on internal and corporate communication, press/ influencers/ consumers relations, and marketing strategy (procedural flows, documentation, and planning models included). I collaborated with the development of customer service and/or customer relationship programs. I also developed solutions in specific services, such as copywriting, field coverage and public relations. Clients served: Straye Brasil, a streetwear American brand, Baked Potato (bakedpotato.com.br), a food company focused on baked potatoes, and (together with the Conteu.do agency) AMATA (www.instagram.com/amatabrasil), a low-grade wood management company impact, and Instituto Ame Sua Mente, focused on mental health.

São Paulo, Brasil

The Digitalization Portfolio is an inspiring and empowering project for women in technology. This was the 2nd batch destinated to a diverse and inclusive group of 30 women, with cisgender and transgender women from technical and university courses, from 10 Brazilian states and different generations (from 18 at 46). Through the project, women are actively learning notions about the software development life cycle, Scrum methodology, Java, JS, REACT, Python, ABAP, software quality, UX and Design. The group participated in collective programming sessions and received mentoring with women working in technical areas at SAP Labs Latin America. They also have the support of SAP Human Resources with tips for curriculum, LinkedIn and interviews, and participate in training on presentation, feedback and emotional intelligence.

(Port bellow) In this position, I was responsible to create a comms plan according to the company goals. Besides that, I created strategy plans and managed content for two clients, Elo (open banking) and Mercado Livre (social innovation). Consultoria para planejamento de comunicação da empresa e seu head, Lucas Foster. Além de planejamento estratégico de conteúdo para os clientes Elo e Mercado em Livre em projetos de inovação/ open banking (Elo labs_) e impacto social (Multiplicando Impacto), respectivamente. Em Elo labs_ o trabalho envolveu redação para blog e microtextos.

São Paulo, São Paulo

Public Relations strategy and execution - Plana Festival, the biggest publications event in LATAM. 88 articles published on culture press outlets (Ilustrada/ Folha de S. Paulo, Vice, Elle, Cosmopolitan etc) and one on business (O Estado de S. Paulo).Estratégia e execução de Relações Públicas para Plana Festival, maior evento de publicações independentes da América Latina. 88 matérias publicadas em veículos de imprensa de cultura (Ilustrada / Folha de S. Paulo, Vice, Elle, Cosmopolitan etc) e sobre negócios (O Estado de S. Paulo).

São Paulo, Brasil

Management of the press relations team. Communication and public relations and digital PR planning. Relationship activation focused on customers and press relations. Crisis management.Clients: Red Bull, Vice Media, Pernod Ricard, Heineken, Luxottica Group, NuBank, Vert, Global Network of Sex Work Projects, McDonalds, New Era, Virada Cultural 2016, Mês da Cultura Independente, O.bra Festival, Novas Frequências Festival, Musical.ly (ex-Tik Tok), Casa TPM, Trip Transformadores, Electric Zoo Festival, Pepsico, Crocs, Casa do Povo, Electrolux, LRG, Supra, Nixon, Onitsuka Tiger, Popload, Bijari, Choque Cultural Gallery, Jerome Nightclub, Mercado Manual, Levi's, Converse, Sobrebarba, Angola Fashion Week, Aquiris Game Studio, Perestroika, Friends of Tomorrow Conference, Taste of SP, Plus Network, Milkshake Festival.Gestão de equipe de assessoria de imprensa. Planejamento de comunicação e de ações de relações públicas e RP digital. Ativação de relacionamento com target para os clientes. Relacionamento com a imprensa. Gestão de crise.Clientes: Red Bull, Vice Media, Pernod Ricard, Heineken, Luxottica Group, NuBank, Vert, Global Network of Sex Work Projects, McDonalds, New Era, Virada Cultural 2016, Mês da Cultura Independente, O.bra Festival, Festival Novas Frequências, Musical.ly, Casa TPM, Trip Transformadores, Festival Electric Zoo, Pepsico, Crocs, Casa do Povo, Electrolux, LRG, Supra, Nixon, Onitsuka Tiger, Popload, Bijari, Choque Cultural Galeria, Jerome, Mercado Manual, Levi's, Converse, Sobrebarba, Angola Fashion Week, Aquiris Game Studio, Perestroika, Friends of Tomorrow Conference, Taste of SP, Plus Network, Milkshake Festival.

Bacharelado Em Jornalismo, Communication, General

Bootcamp Ux Design, Tecnologia Da Informação

Conceitos fundamentais e avançados de UX Design e contato com os métodos e técnicas mais adotados pelo mercado.

Bootcamp Agile, Tecnologia Da Informação

O objetivo é abordar, de forma intensiva, conceitos e práticas de gerenciamento ágil de projetos, habilitando o aluno para atuar em times.

Programa De Formação, Web Development

Post Graduate, Ux Design

User Experience Design and Beyond