Larissa Morcom Email & Phone Number

- Staying abreast of industry changes and keeping the wider team informed. - Providing support to colleagues with the set up of technical campaigns.- Working with platform partners such as Facebook and Google to ensure we are working to best practice.

- Presenting digital campaign strategies with recommended budgets to clients.- Implementing and monitoring campaigns across multiple platforms including: Google Search, Google Display, YouTube, Facebook, Instagram, Snapchat, LinkedIn.- Setting up and monitoring conversion tracking.- Using Google Analytics to ensure digital campaigns are meeting client.

Hamilton

Marketing Coordinator in the Audience Development team. Core marketing goals included building a digital future, optimising core business and improving monetisation. Examples of key tasks:- Coordination of marketing projects that support audience growth strategies.- Email strategy and developing subscriber e-newsletters with personal and dynamic content..

Achievements and Key Tasks:- Training new team members including creating and implementing training guides.- Implementing workflow framework and guidelines. - Winning team competition for accuracy and top quality.- Identifing issues and any continuous improvement ideas as well as providing feedback/solutions.

Hamilton

Claims advisor for building, land and content insurance settlement teams. Transitioned to a payment approver who reviewed claims before payments and documents were released. Then became a senior claims advisor who managed the workload of claims advisors as well as escalations and technical enquiries before moving into the quality assurance team.