Lark Shirley-Stevens

Lark Shirley-Stevens Email and Phone Number

Creative Management | Branding | Advertising | Newsletters | Copy Writing | Direct Mail | Content Marketing @ Furniture First
Lark Shirley-Stevens's Location
Harrisburg, Pennsylvania, United States, United States
Lark Shirley-Stevens's Contact Details

Lark Shirley-Stevens personal email

n/a

Lark Shirley-Stevens phone numbers

About Lark Shirley-Stevens

Marketing communications professional with 14 years of experience, B2B and B2C, in home furnishings. I manage a staff of 3 direct reports at a cooperative of 219 independent retailers with over 450 storefronts that generate $1.7 billion in sales annually.

Lark Shirley-Stevens's Current Company Details
Furniture First

Furniture First

View
Creative Management | Branding | Advertising | Newsletters | Copy Writing | Direct Mail | Content Marketing
Lark Shirley-Stevens Work Experience Details
  • Furniture First
    Executive Director Marketing & Membership
    Furniture First Jan 2016 - Present
    Middletown, Pa, Us
    ACCOMPLISHMENTS: · Implemented B2B Facebook marketing campaign that reached 10,688 impressions and 5,335 videos views, in one week for a highly targeted audience. · Developed new prospecting strategy to recruit retailers to join the cooperative. · One-on-One sales. · Developed new contracts with innovative B2C Marketing providers for geofencing, reputation management, and traffic-driving coupon distribution. · Served on task force charged with increasing member engagement. · Wrote and distributed press releases to trade publications.
    View
  • Furniture First
    Vice President Of Communications
    Furniture First Oct 2011 - Present
    Middletown, Pa, Us
    ACCOMPLISHMENTS: · Coordinated National Furniture First Sale promotion for 98 retailers with discounts from 50+ manufacturers. · Negotiated, wrote contracts and managed programs with 16 marketing vendors, resulting in 17% departmental revenue growth over the previous year. · Regularly presented reports to membership of 218 retailers at general meetings, moderated panels of retailers in educational symposium. · Innovated communications with an interactive kiosk, vendor summary sheets and merchandise / vendor indexes. · Oversight of social media strategy for company-managed B2B presence and B2C private label brands. Platforms include Facebook, Twitter and Pinterest. · Developed new prospecting strategy to recruit retailers to join the organization and present the cooperative to them one-on-one.
    View
  • Furniture First
    Director Of Marketing & Merchandising
    Furniture First Sep 2009 - Oct 2011
    Middletown, Pa, Us
    ACCOMPLISHMENTS: · Managed and marketed merchandise programs with 14 furniture manufacturers. · Developed strategic programs with 7 new accessory and upholstery vendors. · Developed 5 private label programs involving logos, tagging, copy, gallery graphics, independent websites. · Worked with 3 committees of retailers: Marketing, Upholstery and Accessories
    View
  • Furniture First
    Director Of Marketing
    Furniture First Jan 2006 - Sep 2009
    Middletown, Pa, Us
    ACCOMPLISHMENTS: · Planned and worked with outside developers to build a "80% / 20% Build it Yourself" website program that allowed 75 retailers to develop their own websites. · Managed staff of 2 direct reports and 5 temporary employees to build product catalogs to populate websites. · Developed content for B2C website, including: · 14 Buying guides for different furniture categories. · Developed a glossary of 400+ furniture terms · Developed an interactive "Find Your Style" quiz with 25 styles defined. · Implemented web-based training program for retailers building their websites.
    View
  • American Signature Inc.
    Senior Graphic Designer
    American Signature Inc. Apr 1999 - Jan 2006
    Columbus, Ohio, Us
    ACCOMPLISHMENTS:· Created 52 print circulars per year (weekly basis); tasks included merchandise selection, graphic layout, copywriting, photo coordination and styling, and approval of press samples · Designed point of sale promotional material including tags, signs, window graphics and brochures · Developed administrative procedures to improve workflow
    View
  • Vocal Arts Resource Network
    Administrative Development Director
    Vocal Arts Resource Network Jan 1999 - Jan 2000
    Assist in the daily operations of non-profit arts organization · Develop materials for membership and annual fund drive · Write grant applications · Organize membership meeting and award ceremony · Write newsletter articles · Maintain web site
  • Ohio Arts Council
    Contract Researcher
    Ohio Arts Council 1999 - 1999
    Background research for the State of the Arts Report · Literature review of published research on trends in philanthropic giving · Analyze implications for nonprofit arts organizations in the state of Ohio · Present findings in a written report
  • Harcourt Educational Measurements
    Scoring Coordinator
    Harcourt Educational Measurements 1999 - 1999
    Assist manager overseeing remote, temporary staff scoring standardized tests · Plan staffing assignments for scoring projects · Supervise 84, confirm staff work · Evaluate student tests
  • Ohio State University
    Graduate Administration Office Assistant
    Ohio State University 1997 - 1999
    · Maintain student records · Assist students with registration · Verify student transcripts of graduate studies at other institutions

Lark Shirley-Stevens Skills

Advertising Newsletters Marketing Retail Creative Direction Marketing Strategy Marketing Communications Merchandising Strategic Planning Social Media Marketing Direct Mail Copywriting Brand Development Furniture Layout Facebook B2b Sales Graphic Design Email Marketing Trade Shows Photography Writing New Business Development Graphics Logo Design Press Releases Art Direction Brochures Catalogs Web Design Photoshop Illustrator Web 2.0 Business Development Adobe Acrobat Business To Business Page Layout Indesign Microsoft Excel Microsoft Word Powerpoint Outlook Public Speaking Content Marketing Leadership Adobe Creative Suite Microsoft Office Customer Service

Lark Shirley-Stevens Education Details

  • The Ohio State University
    The Ohio State University
    Arts Policy & Administration
  • Kansas City Art Institute
    Kansas City Art Institute
    Printmaking

Frequently Asked Questions about Lark Shirley-Stevens

What company does Lark Shirley-Stevens work for?

Lark Shirley-Stevens works for Furniture First

What is Lark Shirley-Stevens's role at the current company?

Lark Shirley-Stevens's current role is Creative Management | Branding | Advertising | Newsletters | Copy Writing | Direct Mail | Content Marketing.

What is Lark Shirley-Stevens's email address?

Lark Shirley-Stevens's email address is la****@****ink.net

What is Lark Shirley-Stevens's direct phone number?

Lark Shirley-Stevens's direct phone number is +171754*****

What schools did Lark Shirley-Stevens attend?

Lark Shirley-Stevens attended The Ohio State University, Kansas City Art Institute.

What are some of Lark Shirley-Stevens's interests?

Lark Shirley-Stevens has interest in Children, Arts And Culture.

What skills is Lark Shirley-Stevens known for?

Lark Shirley-Stevens has skills like Advertising, Newsletters, Marketing, Retail, Creative Direction, Marketing Strategy, Marketing Communications, Merchandising, Strategic Planning, Social Media Marketing, Direct Mail, Copywriting.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.