Larry Barnaby Email & Phone Number

United States

Colorado, United States

Colorado, United States

PUBLISHER / OWNEROwned and operated four franchises. SALES: Execute 75% of the sales for the organization including; prospecting, setting appointments, conducting sales presentations and following up with prospects. Marketing: Provide marketing consultations for clients and develop marketing plans.Create promotions to stimulate revenue. Oversee ad design process working with graphic designer. Develop marketing collateral. Work with printer to ensure magazines are printed… Show more PUBLISHER / OWNEROwned and operated four franchises. SALES: Execute 75% of the sales for the organization including; prospecting, setting appointments, conducting sales presentations and following up with prospects. Marketing: Provide marketing consultations for clients and develop marketing plans.Create promotions to stimulate revenue. Oversee ad design process working with graphic designer. Develop marketing collateral. Work with printer to ensure magazines are printed and distributed properly.FINANCIAL / OPERATIONS: Review financials, create budgets and sales forecasts. Create sales incentives for sales executives. Handle all management functions for the organization HUMAN RESOURCE MANAGEMENT: Currently manage 4 team members including administrative, accounting, graphic design and sales. Hire, train, review and mentor employees. Terminate if necessary. Coach and train new franchisees. Selected Accomplishments: Successfully grew business by 100% in the first year and 300% in five years. Most successful franchisee in the 22 year history of the franchise. Integral in re-branding the organization. Nominated for small business of the year in Thornton, CO Show less

Thornton, Colorado, United States

Aurora, Co

Developed a group sales program for a new facility including; creating packages, hiring and training sales department, organizing grand opening events, developing sales budgets and implementing customer relationship management program.Implemented an extensive marketing plan which led to a successful grand opening. This included; production of radio and television commercials, negotiating radio, television, on-screen movie theaters and print media purchases, extensive grass-roots… Show more Developed a group sales program for a new facility including; creating packages, hiring and training sales department, organizing grand opening events, developing sales budgets and implementing customer relationship management program.Implemented an extensive marketing plan which led to a successful grand opening. This included; production of radio and television commercials, negotiating radio, television, on-screen movie theaters and print media purchases, extensive grass-roots marketing efforts.Selected Accomplishments:Developed and instituted a new cold calling program that led to over 100 appointments for facility tours. Show less

Northglenn, Co

Oversaw group sales and marketing programs for 4 entertainment amusement parks including; strategic planning for all marketing efforts, establishing marketing budgets, negotiating radio, television and print media purchases, goal setting for general sales, group sales and managing Sales and Marketing Directors at all 3 parks.Selected Accomplishments:Increased group sales by 200% and general sales by 25% through successful marketing promotions, development of new group packages… Show more Oversaw group sales and marketing programs for 4 entertainment amusement parks including; strategic planning for all marketing efforts, establishing marketing budgets, negotiating radio, television and print media purchases, goal setting for general sales, group sales and managing Sales and Marketing Directors at all 3 parks.Selected Accomplishments:Increased group sales by 200% and general sales by 25% through successful marketing promotions, development of new group packages, implementing new sales tracking system and direct mail campaign.Developed annual promotions for all three parks, which increased awareness of facilities and sales. Sold sponsorship packages and developed key media relationships to ensure the success of the promotion.Negotiated beverage contracts with Coke and Pepsi for various parks. Implemented marketing programs including; truck backs, can panel advertising, television and radio tags and bottle toppers.Recipient of two “Brass Ring Awards” in 2006, presented by the International Association of Amusement Parks and Attractions. Categories awarded: Best Radio Advertisement and Best Television Commercial.Recipient of 2 “Golden Token Awards” in 2004, presented by the International Association for the Leisure and Entertainment Industry. Categories awarded: Most Creative Promotion and Community Service Award. Show less

Dallas, Tx

Managed a team of five sales managers; hired, trained, motivated and monitored all steps of the sales process.Developed annual marketing plan including; radio, television, print, website, in house marketing collateral, outbound marketing, forecasting and expenditures. Worked closely with advertising agency to ensure media buys were accurate and effective. Helped develop radio and television creative content. Evaluated trends to determine pricing strategies; analyzed… Show more Managed a team of five sales managers; hired, trained, motivated and monitored all steps of the sales process.Developed annual marketing plan including; radio, television, print, website, in house marketing collateral, outbound marketing, forecasting and expenditures. Worked closely with advertising agency to ensure media buys were accurate and effective. Helped develop radio and television creative content. Evaluated trends to determine pricing strategies; analyzed market segments to evaluate strengths / weaknesses.Selected Accomplishments:Established marketing plan that increased revenues by over 20%. Show less

Knoxville, Tn

Managed all sales for 8 Funscape Family Entertainment Center locations and 6 Regal IMAX sites. Managed 14 Group Sales Managers and 2 office staff. Hired, trained, and oversaw sales managers, package development, established prices, forecasted sales, budget expenditures, implemented aggressive outbound sales procedures, and motivated sales staff daily and through weekly sales meetings.Created and implemented a film and title facility sponsorship program including; PowerPoint… Show more Managed all sales for 8 Funscape Family Entertainment Center locations and 6 Regal IMAX sites. Managed 14 Group Sales Managers and 2 office staff. Hired, trained, and oversaw sales managers, package development, established prices, forecasted sales, budget expenditures, implemented aggressive outbound sales procedures, and motivated sales staff daily and through weekly sales meetings.Created and implemented a film and title facility sponsorship program including; PowerPoint presentations for prospective clients, writing high impact proposals, and negotiating contracts.Selected Accomplishments:Opened 8 new locations; market analysis, strategic planning, and creating budgets based on forecasted sales.Increased sales of existing sites by 25% per year. Generated over $6M in sales in under two years. Consistently exceeded sales expectations for the department.Position required extensive travel throughout the United States. Show less

San Diego, Ca

Directed activities of all corporate sales of 4 amusement centers in San Diego County. Accomplishments: Increased sales more than 250% over a five-year period. Met top sales goals five out of five years.

Business Administration With An Emphasis In Finance, Business, Dean’S List

Activities and Societies: Sigma Nu

Education record

Education record